Williams reveals its 2019 F1 livery

Williams has unveiled a new livery and title sponsor ahead of the 2019 Formula 1 season.

Williams reveals its 2019 F1 livery

The team has signed a deal with emerging British-based telecommunications company ROKiT and revealed a new white and light-blue colour scheme.

This season will be Williams's first without title Martini sponsorship and branding since 2013.

The ROKiT deal was announced at an event at Williams's factory on Monday afternoon, attended by team principal Claire Williams and 2019 drivers Robert Kubica and Formula 2 champion George Russell.

The 2019 Williams is not expected to be seen until the start of pre-season testing next season.

Announcing the deal, the team described ROKiT as a "new telco brand challenging the status quo, offering premium smartphone technology, performance and design at an affordable price and installing innovative wifi networks to make the world a better place".

Deputy team principal Williams said: "We are delighted to welcome ROKiT to our team as our title partner for the 2019 season and beyond.

"We share many similar values and aspirations with ROKiT; primarily putting engineering and innovation at the core of everything we do in our pursuit to be the best – the perfect platform from which to start a partnership.

"ROKiT is on an exciting journey in their world of telecommunications, as we are at Williams as we build the team for a successful future.

"Taking that path together will make us both stronger in our endeavours and so I can't wait to get started."

ROKiT co-founder Jonathan Kendrick previously worked in F1 as a Goodyear tyre engineer, including on Alan Jones's car at Williams in the 1978 season.

shares
comments
How Toro Rosso moved closer to Red Bull with STR14 design

Previous article

How Toro Rosso moved closer to Red Bull with STR14 design

Next article

Williams and Toro Rosso take centre stage in latest F1 car unveilings

Williams and Toro Rosso take centre stage in latest F1 car unveilings
Load comments

About this article

Series Formula 1
Event Williams Launch
Teams Williams
Author Scott Mitchell
The back-bedroom world-beater that began a new F1 era Prime

The back-bedroom world-beater that began a new F1 era

The first in a line of world beaters was designed in a back bedroom and then constructed in a shed. STUART CODLING recalls the Tyrrell 001

Why Mercedes isn't confident it's really ahead of Red Bull at Imola Prime

Why Mercedes isn't confident it's really ahead of Red Bull at Imola

While Mercedes struck back against Red Bull by topping the times at Imola on Friday ahead of the Emilia Romagna Grand Prix, the overall picture remains incredibly close. Despite having a possible edge this weekend, the reigning Formula 1 world champion squad is not taking anything for granted...

Formula 1
Apr 16, 2021
What Mercedes must do to keep its F1 title challenge on track Prime

What Mercedes must do to keep its F1 title challenge on track

Mercedes may find itself leading the drivers' and constructors' standings after Lewis Hamilton's victory in the Bahrain Grand Prix, but it is well aware that it came against the odds, with Red Bull clearly ahead. Here's what the Brackley team must do to avoid its crown slipping .

Formula 1
Apr 16, 2021
The double whammy that is defining Vettel’s F1 fate Prime

The double whammy that is defining Vettel’s F1 fate

It's been a tough start to Sebastian Vettel's Aston Martin F1 career, with a lack of pre-season testing mileage followed by an incident-packed Bahrain GP. But two key underlying factors mean a turnaround is no guarantee.

Formula 1
Apr 14, 2021
The themes to watch in F1's Imola return Prime

The themes to watch in F1's Imola return

Three weeks is a long time in Formula 1, but in the reshaped start to the 2021 season the teams head to Imola to pick things up after the frenetic Bahrain opener. Here's what to look out for and the developments to follow at the Emilia Romagna Grand Prix

Formula 1
Apr 13, 2021
The 'new' F1 drivers who need to improve at Imola Prime

The 'new' F1 drivers who need to improve at Imola

After a pandemic-hit winter of seat-swapping, F1 kicked off its season with several new faces in town, other drivers adapting to new environments, and one making a much-anticipated comeback. Ben Anderson looks at who made the most of their opportunity and who needs to try harder…

Formula 1
Apr 12, 2021
The delay that quashed Aston Martin’s last F1 venture Prime

The delay that quashed Aston Martin’s last F1 venture

Aston Martin’s only previous foray into Formula 1 in the late 1950s was a short-lived and unsuccessful affair. But it could have been so different, says Nigel Roebuck.

Formula 1
Apr 10, 2021
Verstappen exclusive: Why lack of titles won't hurt Red Bull's ace Prime

Verstappen exclusive: Why lack of titles won't hurt Red Bull's ace

Max Verstappen’s star quality in Formula 1 is clear. Now equipped with a Red Bull car that is, right now, the world title favourite and the experience to support his talent, could 2021 be the Dutchman’s year to topple the dominant force of Lewis Hamilton and Mercedes?

Formula 1
Apr 9, 2021