F1 fans lose it as Esteban Ocon's "cheeky" Lewis Hamilton reality TV joke goes viral

Formula 1 fans have lost it after Esteban Ocon cheekily suggested that seven-time champion Lewis Hamilton would be the perfect candidate for his own reality TV programme, dubbing it 'Keeping Up With The Hamiltons'.

Poking fun at the rumours that have suggested that the Ferrari driver is in a relationship with reality TV star Kim Kardashian, Ocon suggested the show when asked by F1.com which driver was most likely to go on a reality TV show.

"Holy moly Esteban, I was not familiar with your game," one fan wrote on Reddit, while another added: "You can see the moment the thought popped into his head."

"His answer and Lando's made me laugh so hard. Cheeeeeeky boys," someone else posted, referring to Lando Norris's response to the same question. The McLaren driver simply said, "Lewis Hamilton. IYKYK".

Other reactions included: "Cheeky boy. The man has great banter," and "When paired with Alonso, we saw the worst side of Esteban. Since leaving Alpine, he's turned into quite the comedian and becoming a likeable character."

Some fans even suggested that they would watch the hypothetical Keeping Up With The Kardashians spin-off. "Imagine Lewis walking into the paddock with a confessional cam crew F1 meets Kardashians, I’d watch that chaos unfold," one commented.

Esteban Ocon, Haas F1 Team

Photo by: Simon Galloway / LAT Images via Getty Images

"I despise reality television, but I'm ashamed I would watch if it were Lewis. Deeply ashamed. But would definitely watch," another added.

Reports emerged in early 2025 that Hamilton was in a relationship with Kardashian, and the pair have since been seen together at the Super Bowl and in Tokyo ahead of the Japanese Grand Prix. Neither party has confirmed the rumours. 

When asked the same question in the same F1 Drivers Play Fill In The Blanks video, Ollie Bearman, Isack Hadjar and Arvid Lindblad all chose Norris, while Alex Albon said Liam Lawson. 

Lawson and Oscar Piastri chose George Russell, and Russell and Franco Colapinto opted for Pierre Gasly.

Joining Ocon in choosing Hamilton were Gabriel Bortoleto, Fernando Alonso and Gasly.