Formula E can be “important platform” for US manufacturers

Formula E can be an “important platform” for major American car manufacturers to showcase their “almost unthinkable” decision to move to an all-electric road car line-up.

Formula E can be “important platform” for US manufacturers
Listen to this article

Last month, Jaguar announced plans to become an electric-only brand by 2025, five years ahead the UK government’s ban on the sale of new petrol and diesel cars.

This boosts the likelihood of Jaguar remaining in Formula E by committing to the Gen3 regulations in time for the 31 March manufacturer registration deadline.

Bentley will also adopt a fully electric range by 2030 and is known to be evaluating a Formula E programme that would place it alongside fellow Volkswagen Group member Porsche on the grid during the Gen3 era starting in 2022-23.

Major American manufacturers Ford and General Motors have also launched similar plans to consolidate around EVs and a “zero-emissions future”.

Formula E chief executive officer Jamie Reigle told Motorsport.com that these marques entering the championship will enable them to “showcase that shift” and "meet their deadlines".

He said: “Jaguar have made a pretty material announcement in terms of their commitment to shift the brand to be fully electric by 2025. Does that guarantee that they'll continue in Formula E? It doesn't.

“Does it mean that we believe the championship would be a great platform for them to showcase that shift and to meet that deadline? Absolutely.

“The one that really surprised me was General Motors. When you look at the types of cars they sell, it's more trucks.

“For them to come out and say by 2035 they're going to shift to effectively a fully electric fleet… these are big signals.

“When I see those announcements, these were almost unthinkable two years ago. I feel really good about where [Formula E] is as a consequence.”

Read Also:

GM will have exposure in the inaugural season of Extreme E, of which Formula E is a shareholder, through its partnership with the Chip Ganassi team.

It will run with an Odyssey 21 E-SUV with bodywork customised to resemble the forthcoming all-electric Hummer.

Reigle added: “There's a reason that Ford have come out and said they're going to shift to electric in Europe by 2030. There's a reason GM have done that in the United States.

“It's not because they suddenly woke up and said, 'I really care about the environment and that's my primary motivation'.

“It's because they look at the imperative for their business, and they look at the next 20-30 years of how people are going to be getting around.

“The reality is people are going to be buying a lot more electric cars. That sounds obvious, but that wasn't the consensus even 18 months ago. The manufacturers recognise that.

“We have some [in Formula E] who are very visionary in that have been committed already.

“There are others who haven't started to make that shift, but we can be really important platform [for them].”

shares
comments

Related video

Formula E's Gen3 rules will provide "step change"
Previous article

Formula E's Gen3 rules will provide "step change"

Next article

Dutch government ministers back Eindhoven Formula E bid

Dutch government ministers back Eindhoven Formula E bid
How Formula E's double-duty drivers got on at Le Mans Prime

How Formula E's double-duty drivers got on at Le Mans

Eight Formula E drivers made the 7,000-mile sprint from the streets of Jakarta to the fabled Circuit de la Sarthe and every one had a story to share at this year's Le Mans 24 Hours. Despite a range of triumphs and disappointments, each driver doubling up on the day job played a key role in their teams' fortunes

Le Mans
Jun 14, 2022
How Evans kept cool in Jakarta heat to renew his Formula E title push Prime

How Evans kept cool in Jakarta heat to renew his Formula E title push

Jean-Eric Vergne had comfortably taken a landmark pole for Formula E's first visit to Indonesia and looked set to win his first race of a highly consistent campaign. But the DS Techeetah driver couldn't answer a late attack from Jaguar's Mitch Evans, who profited from the Frenchman's change in battery management tactics to seize a third win of the campaign

Formula E
Jun 6, 2022
Why de Vries' FP1 outing could add a new path to his current crossroads Prime

Why de Vries' FP1 outing could add a new path to his current crossroads

A Formula 2 and Formula E champion, Nyck de Vries is currently considering where his future in motorsport lies. Continuing in WEC and Formula E is possible and he's also courted glances Stateside after impressing in an IndyCar test. But ahead of his Formula 1 FP1 debut with Williams, he could have another option if he impresses...

Formula 1
May 18, 2022
How Jake Dennis’ struggles turned him into a Formula E frontrunner Prime

How Jake Dennis’ struggles turned him into a Formula E frontrunner

Having emerged as one of Formula E’s strongest drivers in his one-and-a-half seasons in the championship, Jake Dennis cemented his place in the series with a breakout maiden season. But it's not always been smooth sailing for the Briton

Formula E
May 10, 2022
How Vandoorne recaptured Mercedes' winning feeling in Monaco Prime

How Vandoorne recaptured Mercedes' winning feeling in Monaco

The Mercedes Formula 1 team is struggling, but its Formula E arm is in fine form at the moment and once again leads the drivers' standings courtesy of Stoffel Vandoorne. Here's how the Belgian took a well-judged Monaco victory to emerge at the head of the brewing four-way championship tussle

Formula E
May 2, 2022
Will lighter, greener, faster Gen3 deliver on Formula E's many promises? Prime

Will lighter, greener, faster Gen3 deliver on Formula E's many promises?

With a fighter-jet inspired design, revamped technical specifications and a new tyre supplier, Formula E's Gen3 car is set to shake up the series. But can it deliver on all of the promises that Formula E has set out to ensure that manufacturers consider the outlay on going racing in an all-electric arena worthwhile?

Formula E
Apr 29, 2022
Why Nissan's e.dams buyout signifies its Formula E victory intent Prime

Why Nissan's e.dams buyout signifies its Formula E victory intent

The e.dams Formula E squad is one of the most storied in the championship's short history as its original benchmark, but its successes in the Gen2 era have been fleeting by comparison. Nissan's decision to take full control ahead of Gen3 marks a statement of intent that it intends to get back to winning ways

Formula E
Apr 12, 2022
How Evans came, saw and conquered Formula E in Rome Prime

How Evans came, saw and conquered Formula E in Rome

Mitch Evans and Jaguar dominated the Rome E-Prix weekend, winning both races to bring alive a season in which he'd scored just one point from the previous three weekends. Supreme overtaking and strategy proved key in bringing the Kiwi back into title contention on a weekend that he was, his rivals conceded, “in a different league”

Formula E
Apr 11, 2022