Atlanta, GA (January 12, 2002)& ...
Atlanta, GA (January 12, 2002)– United Speed Alliance Racing Executive Commissioner Robert H. Brooks and President Gene Cox were the key speakers at the 2001 USAR Hooters ProCup Series banquet Saturday night. Both men spoke about the past season and possibilities for the future of the short track touring series that is beginning its sixth full season of competition.
“ I want to thank everyone associated with the Series for their hard work and dedication,” said Cox.“ We began the season with a new concept and a challenging schedule. Everyone at USAR, the staff, officials, drivers, teams and sponsors all helped USAR make this a great season and give us a solid foundation as we once again expand our schedule to 32 races for 2002.”
Cox also made reference to the new television agreement between USAR and Speedvision for the 2002 and 2003 seasons with an option for 2004. The agreement will remain in effect when the channel undergoes a name change in February to the Speed Channel.
“ We are extremely excited to continue our partnership with Speedvision for the next two years, possibly three years with the option,” said Cox.“ We feel we have the premiere short track racing on television right now and we feel Speedvision is the premiere channel dedicated to covering motorsports on television.”
The evening also featured remarks from the founder of the Series. While he hinted to possible expansion in the future for the Series, Brooks once again did not make any commitments.
“ I was asked last year where I thought we would be going with the Series and I said I didn’t know,” Brooks said.“ I still don’t know anymore this year. What I do know is that the Hooters ProCup Series wants to be good for racing. Racing has been good to us as sponsors and we want to continue to improve and be the best we can be as an organization.”
Brooks did add that negotiations are in the works to secure a 10-year sponsorship agreement with USAR and Hooters of America for title sponsorship of the Series. The Series will feature a 32-race schedule in 2002 with stops at 22 tracks in nine states and Canada.
NEWS & NOTES
* Several representatives from host tracks on the 2002 USAR schedule were attendance at the banquet. Ace Speedway general manager Robert Isley, Hickory Motor Speedway co-promoter Debbie Whitworth, Jennerstown Speedway general manager and co-owner Steve Peles, Peach State Speedway general manager Elaine Mize, and USA International Speedway general manager Billy Martino all made the trip to Atlanta for the festivities.
* In addition to winning his Miller Lite Rookie of the Year Award, Daniel Johnson also announced to the audience that he and wife Cyndi are expecting their first child later this year.
* USAR once again held its annual Sponsorship Seminar Saturday afternoon before the banquet. USAR Sponsorship Director Bruce Baker, Marketing Director Bobby Totten and Media Relations Director Tim Southers all addressed team members and drivers during the two-hour seminar on how to help teams with sponsorship, marketing and public relations. Wendy Tysinger of Tysinger Promotions was also on hand to describe presentation techniques that can be used by teams hunting for sponsorship.
* Gene Cox also announced Saturday night that Larry Robinson Enterprises, the exclusive Goodyear Tire distributor for the Series and Goodyear were once again sponsoring the Goodyear Pit Crew Challenge. The purse will be increased to a possible $10,000 with the top-three positions paying $5,000 for first with second and third receiving $3,000 and $1,000 respectively. If the winning team can break last year’s winning time set by Gill Racing they can collect an additional $1,000.