Martinsville announces 2004 Late Model special event

Martinsville Speedway And Bailey's Partner For Premier Late Model Stock Event MARTINSVILLE, VA. (November 18, 2003) -- Two companies steeped in the tradition and heritage of Southside Virginia have joined forces to stage the biggest...

Martinsville Speedway And Bailey's Partner For Premier Late Model Stock Event

MARTINSVILLE, VA. (November 18, 2003) -- Two companies steeped in the tradition and heritage of Southside Virginia have joined forces to stage the biggest Late Model Stock Race in the country.

Officials from Martinsville Speedway and Bailey's announced this morning that Bailey's will be the title sponsor of the fall Late Model Stock race at Martinsville Speedway -- the Bailey's 300 at Martinsville. The Bailey's 300 at Martinsville is scheduled for October 10, 2004.

"The Martinsville Speedway family is proud to be partnering with the Bailey family," said Clay Campbell, president of Martinsville Speedway. "The parallels between our two companies and our two families are incredible. We're both from Southside Virginia. We both started from scratch and got to where we are through hard work and perseverance. And we both believe the customer is number one."

Bailey's has been involved in Late Model Stock racing for many years, sponsoring cars and races throughout Virginia and the Carolinas. Stepping up to support the division's crown jewel was a logical move for Bailey's CEO Mac Bailey.

"I've always loved racing and our involvement in Late Model racing has been good for our company. To be involved in the biggest Late Model race there is, well that's going to be fun and it's going to be a great business move for us," said Bailey, who also emphasized that Bailey's would maintain it's involvement with weekly racing.

In addition to the new sponsor, Campbell announced this morning that the winner of the Bailey's 300 would pocket $25,000, up $10,000 from previous years. Also, the total purse for the Bailey's 300 will top $100,000. Both figures are by far the largest in Late Model Stock racing.

"We've always attracted the most cars of any Late Model event and the best cars. By upping the ante a bit, we believe we will get even more cars," said Campbell. "The larger purse and larger first-place payout should create more excitement among the drivers and fans."

Two years ago Frank Deiny Jr. rolled a Bailey's-sponsored car into victory lane at Martinsville Speedway. Bailey thinks nothing could be better than to see one of his cars return to victory lane now that his company is the event's title sponsor.

"It would be great to have a Bailey's car win our race," said Bailey.

The Bailey family is a reflection of the American Dream. For five generations they have been involved in the tobacco industry, first growing the highest-quality tobacco in Virginia and eventually founding their own tobacco company selling under the family name, Bailey's.

Founded in 1947 by the late H.Clay Earles, Martinsville Speedway is the oldest track hosting NASCAR-sanctioned events. It is also one of the most modern, with high-rise aluminum chairback seating for almost 90,000 fans, 25 VIP suites and state-of-the-art facilities for the media.

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Series Stock car
Drivers Clay Campbell