Henkelman & Baca Motorsports ink new marketing partner

Henkelman & Baca Motorsports NHRA POWERade Drag Racing Series Top Fuel Dragster Cory McClenathan-Driver Henkelman & Baca Motorsports and Centennial Batteries ink new marketing partnership. San Jose, Calif. - - Henkelman & Baca Motorsports and...

Henkelman & Baca Motorsports
NHRA POWERade Drag Racing Series
Top Fuel Dragster
Cory McClenathan-Driver

Henkelman & Baca Motorsports and Centennial Batteries ink new marketing partnership.

San Jose, Calif. - - Henkelman & Baca Motorsports and Centennial Batteries jointly announced today the expansion of their marketing partnership. Under the new agreement, Centennial Batteries will become a major associate sponsor on the Henkelman & Baca Motorsports Top Fuel Dragster driven by veteran driver Cory McClenathan.

"It is with great pride that Henkelman & Baca Motorsports announces that Centennial Batteries has stepped up their commitment to our racing team, becoming a major associate sponsor. Through their assistance, along with our current associate sponsors, we will be on the full NHRA tour in pursuit of the POWERade® Top Fuel Championship. We are still finalizing the details for our major sponsor, and information regarding that marketing partner will be released when the contracts are finalized," said a spokesperson for Henkelman & Baca Motorsports.

Brad Streelman, CEO of Centennial Batteries, noted the following regarding the expanded marketing partnership. "We are very pleased to be on board with the Henkelman & Baca drag racing team, " he said. "The proven winners they have within this organization with Cory McClenathan behind the wheel and Wes Cerny as crew chief is a win-win opportunity for all.

"Because this team is loaded with winners, they offer a tremendous value and opportunity for Centennial Batteries to gain additional exposure here on the west coast and nationwide, opening new markets for us."

This is the first professional season for Henkelman & Baca Motorsports. After four races in this young season they are the surprise team in the Top Fuel category. Owned by partners Rick Henkelman and David Baca, the team has exploded on the NHRA POWERade Drag Racing Series having advanced to one runner-up position and two semifinal rounds. As a result, driver Cory McClenathan sits fourth in the point chase with 279 points, just two points behind third and 25 points out of second. Larry Dixon leads all Top Fuel drivers with 451 points.

Headquartered in Southern California, Centennial Batteries is one of the fastest growing wholesale battery distributors on the west coast, servicing a wide range of customers through a network of company owned stores and thousands of independent dealers in the Western United States. Since 1954, Centennial Batteries has proudly been servicing customers with a complete line of premium batteries for automotive, commercial, RV/Marine, golf cart, motorcycle and many other special application, including both low-maintenance and maintenance-free designs.

-h&bm-

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About this article
Series NHRA
Drivers Larry Dixon , David Baca , Cory McClenathan