Honeywell/FRAM Extends Contract with Carrier Boyz Racing; Team Will Add Hospitality Suite for 2007 Season When Mark and Andy Carrier, owners of Carrier Boyz Racing and the Cory McClenathan-driven FRAM Boost Top Fuel team, recently agreed to a ...
Honeywell/FRAM Extends Contract with Carrier Boyz Racing; Team Will Add Hospitality Suite for 2007 Season
When Mark and Andy Carrier, owners of Carrier Boyz Racing and the Cory McClenathan-driven FRAM Boost Top Fuel team, recently agreed to a new contract extension with Honeywell Consumer Products Group, it spurred a flurry of activity focusing on the 2007 NHRA season.
"We are very pleased to continue our relationship with Honeywell and FRAM automotive filters, Autolite spark plugs, Prestone Antifreeze and Bendix," said Andy Carrier. "We continue to grow our relationship with FRAM. Our goal is for Carrier Boyz Racing to become synonymous with FRAM.JJ"Our plans for next year include adding a hospitality suite to expand FRAM's presence at the races."
The hospitality suite will be located next to the race team's pit area. "We're taking our relationship with Honeywell and FRAM to the next level," said McClenathan, in his third year with Carrier Boyz Racing. "Adding hospitality is a big deal for us. Not only will it strengthen our relationship with sponsors but it will provide a ringside seat for FRAM's customers. We will be able to walk over and greet the guests and they'll be able to get an up-close-and-personal-look at the crew working on the car between rounds. I think it's going to be exciting."
"We've enjoyed a great relationship with Cory and the Carrier Boyz Racing team for the past two years and we look forward to continuing with the team," said Jeff Bye, Vice President Car Care Products/Honeywell Consumer Products Group. We have built brand recognition together and we want to maintain that image with NHRA fans."
Honeywell Consumer Products Group recently announced a multi-year extension of its title sponsorship of the FRAM Autolite NHRA POWERade Drag Racing Series event at Infineon Raceway in Sonoma, Calif.