EVENT INFORMATION -- Event: NASCAR Busch Series O'Reilly Challenge 300; Time and Date: 2 p.m. EST, Saturday, Nov. 5; Site: Texas Motor Speedway, Fort Worth, Texas; Live Coverage: TNT (television) at 2 p.m. EST and MRN (radio) at 1:30 p.m. EST; ...
EVENT INFORMATION -- Event: NASCAR Busch Series O'Reilly Challenge 300; Time and Date: 2 p.m. EST, Saturday, Nov. 5; Site: Texas Motor Speedway, Fort Worth, Texas; Live Coverage: TNT (television) at 2 p.m. EST and MRN (radio) at 1:30 p.m. EST; Qualifying: 6 p.m. EST, Friday, Nov. 5, Live on SPEED (television).
ONE SWEET DEAL -- The Hershey Company announced it will partner with GM Goodwrench to become the co-primary sponsor on Kevin Harvick's No. 29 Chevrolet in 2006. Goodwrench will be the primary sponsor for 24 races, and Hershey, with its REESE'S brand, will be the primary sponsor for the other 12, including the Allstate 400 at The Brickyard.
HARVICK AT TEXAS -- Harvick has competed in three Busch Series races at Texas Motor Speedway. Harvick has one win and has finished in the top 10 in each of his three starts. "Happy" has an average starting spot of 5.7 and an average finish of 5.3.
DAYTONA ANNOUNCEMENT -- The newest member of the Hershey family of products is proud to sponsor the premier Busch series race of the 2006 season at Daytona International Speedway in February. The Hershey's KISSABLES 300 will feature a specially painted No. 29 Hershey's KISSABLES Chevrolet fielded by Richard Childress Racing and driven by Kevin Harvick.
STARTING SPOT SUCCESS -- REESE'S Racing driver Kevin Harvick has started from the pole 13 times in his NASCAR Busch Series career and has one win from this starting spot (Bristol 2000). Harvick has had the most success when he starts either second or 11th. He has won three races from each of these starting spots. Starting from the second spot he has wins at Gateway (2001), Bristol (2001) and Memphis (2000). From the 11th position he has wins at Las Vegas (2004), Bristol (2003), and Kentucky (2001). Harvick's worst starting spot with a win occurred this spring at Bristol when he started 38th.
MILLER 2005 -- REESE'S Racing driver Brandon Miller finished his 2005 rookie season with 11 starts and two top-10 finishes. Miller's best finish of the season came in St. Louis. He started fifth and finished sixth. He also finished 10th the week before at Pikes Peak.
TESTING 1, 2, 3 -- Kevin Harvick and the REESE'S Racing team will test this week at Homestead-Miami Speedway. The test was scheduled for last week, but Hurricane Wilma forced the test to be rescheduled.
OWNER POINTS -- The REESE'S Racing team is currently fourth in the Busch Series Owner Standings, 393 points behind Martin Truex's team.
QUICK QUOTES AND NOTES:
Richard Childress on REESE'S/GM Sponsorship on the No. 29
"We're really excited about this opportunity. We actually did some programs with Hershey and Goodwrench that were very successful for both companies. We knew it would be a great fit. With the sport going the direction it's going today, with different companies getting in and doing B-to-B together, it's just a great opportunity for us. I think they could set a model for all companies to follow, how to market and how to move forward. I think you're going to see some very exciting things in the future from both of these companies."
On how the REESE'S/GM Sponsorship is a good marketing strategy
"We all know the cost of everything is going up. That's part of it. Not only that, but it gives two great companies like we have here the opportunity to market and even get more value for their dollar. At the end of the day, these companies have to get value for their dollar. And with that said, joining both of them together you'll see promotions with the Goodwrench car and Hershey's. It just gives a wider audience for everyone to operate in and I think you'll see more and more of that."
Kevin Harvick on the Kissables car for the Daytona Race
"The best part about what I get to do, is trying the new candy first. "It's been a great relationship with Hershey and they've done a great job promoting us. It's fun to see a sponsor take your name and likeness and your car and everything you do and take it to another level."