Team Rensi Motorsports and Robert Yates Racing announce strategic alliance. (Mooresville, NC) -- Team Rensi Motorsports and Robert Yates Racing announced today the formation of a strategic partnership involving the No. 98 NASCAR Busch Series...
Team Rensi Motorsports and Robert Yates Racing announce strategic alliance.
(Mooresville, NC) -- Team Rensi Motorsports and Robert Yates Racing announced today the formation of a strategic partnership involving the No. 98 NASCAR Busch Series team sponsored by Channellock and driven by upcoming talent Kasey Kahne.
Team Rensi Motorsports will assume responsibility for the management of the No. 98 Busch Series team, currently operated by Robert Yates Racing. This strategic alliance brings a dedicated focus to the development, progression and success of the No. 98 Channellock team and offers opportunities for continued growth for Kasey Kahne, as well as Bobby Hamilton, Jr., driver of the Team Rensi owned No. 25 Team Marines Ford Taurus.
The partnership, effective immediately, has been endorsed by Ford Racing, Channellock, Robert Yates Racing and Team Rensi Motorsports. All parties involved are excited about the opportunities the new partnership offers.
Sam Rensi, co-owner of Team Rensi Motorsports, considers the transition to be much like the transplanting of a tree. All assets, personnel, technology and proprietary information of the Yates-operated team will be moved to and reside in Team Rensi Motorsports' shop in Mooresville, NC.
Rensi feels that the combined efforts of the two teams will be mutually beneficial for both of their racing programs.
"When Robert Yates first approached me about forming this alliance I immediately began a business analysis weighing both the advantages and disadvantages and looking at the impact it would have on our No. 25 Team Marines Racing program," said Rensi. "We have found that partnering with Robert Yates Racing is a sound business decision.
"The advantages to having a multi-car team are endless. You are able to build a much broader and expansive information base with the additional test time, wind tunnel time, input from multiple drivers and crew chiefs and an opportunity to augment research and development," said Rensi.
The partnership is a marriage of one company steeped with tradition in the motorsports industry with one that possesses a strong business acumen. Robert Yates is a pioneer of this sport and has had a large impact on its growth and technological advances. Over the years he has enjoyed much success in the racing world. Ed and Sam Rensi have also both had highly successful careers as business executives; Ed as Chief Executive Officer and President of McDonald's USA and Sam as Vice President of Remington Arms. The partnership between the two teams promises to become a powerful alliance in the world of auto racing.
Robert Yates, owner of Robert Yates Racing, also feels that the partnership could bring both teams even more success.
"Team Rensi Motorsports has been a valued customer of Robert Yates Racing Engines since the beginning of the season," said Yates. "We are excited about taking the relationship to another level. We view this mutual cooperation as a positive directional step as we strive to develop the upcoming talent of Kasey Kahne," added Yates. "Team Rensi Motorsports is fielding competitive equipment week to week with consistently strong runs by Bobby Hamilton, Jr. and it is our hope that that consistency will help to bring the Channellock program up to our goals and objectives."
Channellock, sponsor of the No. 98 Ford, is excited about the partnership and the success they feel it will bring to their program.
"Channellock is pleased to join forces with Team Rensi Motorsports and driver of the Team Marines Ford, Bobby Hamilton, Jr.," said John Strizzi, Marketing Manager for Channellock. "This team has proven that they are a contender for the points title with their win at New Hampshire and consistent top-ten and top-five finishes week after week. We look forward to their expertise in helping get the Channellock Ford up front beside them."