BUSCH: Kansas City: Mr. Goodcents to sponsor Vickers

Vickers hungry for first Busch Series win at Kansas Speedway. (De Soto, KS) -- Mr. Goodcents Franchise Systems will cover the hood and lower quarter-panels of the BLV Motorsports Dodge at Kansas Speedway for the Saturday running of the Mr.

Vickers hungry for first Busch Series win at Kansas Speedway.

(De Soto, KS) -- Mr. Goodcents Franchise Systems will cover the hood and lower quarter-panels of the BLV Motorsports Dodge at Kansas Speedway for the Saturday running of the Mr. Goodcents 300 Busch Series race.

Coming off a career best start (4th) and 13th-place finish last week at Dover, Busch Series rookie Brian Vickers picked up primary sponsorship from the 13-year old, Kansas-based franchise system in time for the drop of the green flag on Saturday. 

It's the first step in a relationship that both Mr. Goodcents and Vickers hope will grow over time.  The subs & pasta eatery will join The Victory Junction Camp on the car for Vickers', who has posted five top-20 finishes in 14 Busch Series starts in 2002 -- highlighted by a 7th-place finish in Richmond.

"This is a very special day for Mr. Goodcents," said Joe Bisogno (pronounced:  Biz-zone), Mr. Goodcents Founder & CEO.  "We've taken a young aggressive brand and teamed it with our racing counterpart in Brian Vickers.   He's the youngest driver on the Busch Series circuit and we're thrilled to play a part in the career of a young man who will be thrilling NASCAR fans for years to come," Bisogno added.  "This relationship will be a synergy between a company that is new to auto racing and a driver beginning to make his mark.  There couldn't be a better partnership."

"A great opportunity has been presented to us by partnering with Mr. Goodcents," Vickers said following a top-20 run in Busch Series Happy Hour.  "We're a young, hungry, aggressive racing team looking forward to a bright future, and Mr. Goodcents is an enthusiastic corporation that's hungry for success as well -- it's definitely a winning combination.

At 18 years of age, Vickers is tracking down Busch Series veterans as he gathers the experience that will propel him through the sport's upper echelon.  Vickers has run a limited Busch Series schedule in 2002 following a second place finish in the 2001 United Speed Alliance Racing (USAR) Hooters ProCup Series point standings on the strength of 11 top-5 and 14 top-10 finishes in 22 starts.

About Mr. Goodcents Subs & Pastas

After 12 years with McDonald's, Joe Bisogno, founder and CEO of Mr. Goodcents, decided he wanted to start his own business.  In 1989 he opened the first Mr. Goodcents Subs & Pastas restaurant in Lenexa, KS.  Within one year, Mr. Goodcents Franchise Systems, Inc. was established.  Today, Mr. Goodcents Subs & Pastas has over 125 franchises in 12 states.

Mr. Goodcents Racing

Since 1999 Mr. Goodcents Racing has brought the Mr. Goodcents name to new franchise owners through sponsorship of race events and drivers across the country.  In May 2002, Mr. Goodcents became title sponsor of the World Dirt Track League, a series of ten races across the Midwest.  In July 2002, Mr. Goodcents became title sponsor for Infiniti Pro Series Driver Ronnie Johncox. 

-mg-

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Series NASCAR XFINITY
Drivers Brian Vickers , Ronnie Johncox