CALIFORNIA SPEEDWAY ANNOUNCES FALL RACE SPONSORSHIP AGREEMENT WITH CAMPING WORLD SAN BERNARDINO COUNTY, CA -- California Speedway has announced a multi-year agreement with Camping World to serve as the title sponsor for the Speedway's Fall ...
CALIFORNIA SPEEDWAY ANNOUNCES FALL RACE SPONSORSHIP AGREEMENT WITH CAMPING WORLD
SAN BERNARDINO COUNTY, CA -- California Speedway has announced a multi-year agreement with Camping World to serve as the title sponsor for the Speedway's Fall NASCAR Busch Series Race. Effective immediately, the race will now be known as the Camping World 300 Presented by RVs.com.
"Camping World's nationwide consumer base makes them a great brand to associate our fall race with," said Gillian Zucker, President of California Speedway. "The thousands of fans who will bring their motorhome or recreational vehicle and spend Labor Day Weekend at California Speedway will be presented first-hand to the Camping World and RVs.com brands."
Camping World Chairman and CEO Marcus Lemonis commented, "California Speedway is a great place for NASCAR, Camping World and RVs.com. Going forward, fans at the Speedway and around the world will associate these great brands with the excitement and fun that this race and wonderful sport provide them and their families. We're thrilled to be a big part of that."
In addition to serving as the title sponsor of California Speedway's fall NASCAR Busch Series Race, Camping World will also gain exclusive naming rights to California Speedway's camping areas which will now be the Camping World Infield and RVs.com Camping Area.
As part of the agreement, Camping World will construct a retail space in the Camping World Infield.
Camping World will also serve as California Speedway's Official Outdoor Retailer while RVs.com will be the Official Recreation Vehicle and Parts Retailer for the race.
About California Speedway
The NASCAR Nextel Cup Series returns to California Speedway Labor Day Weekend. For more information about the race weekend at California Speedway, please visit www.californiaspeedway.com. To purchase tickets, call 800-944-RACE or log on to www.racetickets.com. Fans are encouraged to come early to races and take advantage of all the attractions in the Opportunity, California FanZone. Opportunity, California FanZone is a multi-million dollar facility enhancement including delicious food at Apex by Wolfgang Puck, the Speedway's official retail store called Impulse, amazing sounds of live bands at the entertainment stage, and shade and leisure areas.
California Speedway is owned by International Speedway Corporation, a leading promoter of motorsports activities in the United States, currently promoting more than 100 events annually. For more information, visit the company's Web site at www.iscmotorsports.com.
About Camping World/Freedom Roads
Founded in 1966, Camping World Inc., American largest retailer of RV and outdoor supplies, accessories and recreational vehicle sales. Over 8,000 quality products are available through nationwide SuperCenters, a well-established catalog call center and an award-winning Web site. The company has grown from a single store in Bowling Green, KY to more than 75 SuperCenters with more than 500 service bays, in 25 states and plans to reach the 100 mark by Camping World 300 Presented by RVs.com at California Speedway 2008. Select stores also retail a wide range of RV's through its Camping World RV Sales Brand. Product offerings will feature top manufacturers as well as private label vehicles.
Camping World also provides expanded products and services to enhance and protect the RV lifestyle including: the President's Club customer loyalty program; in-store Resource and Performance Centers featuring RV and Car Insurance and Roadside Assistance Service; Camping World RV Institute technical certification/training program; Goodwill Ambassador program; and the new campground discount program, Camp Club USA.
FreedomRoads is a dynamic national network of well-established local and regional RV dealerships that have united to benefit customers, employees, suppliers and the RV industry. FreedomRoads operates as a multi-store retail chain engaged in the retail sale, finance and service of recreational vehicles.
FreedomRoads is America's largest RV retailer operating nearly 60 locations in 23 states including: Alabama, Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Michigan, New Hampshire, New Jersey, New Mexico, Nevada, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah and Washington.
FreedomRoads stocks over $350 million of new and used recreational vehicle inventory representing over 40 manufacturers.
Camping World also has an active motorsports program with NASCAR sponsorships which will include over 60 events in the 2007 NASCAR NEXTEL Cup, Busch and Craftsman Truck series with co-sponsor RVs.com. Team drivers include Kevin Harvick, Clint Bowyer, Cale Gale and Ron Hornaday.
The NASCAR NEXTEL Cup Series returns to California Speedway on September 2nd...Get your tickets today!
Call 800-944-RACE or log on to www.racetickets.com
-credit: california speedway