LLUMAR Window Film Joins Innovative Motorsports as Associate Sponsor Harrisburg, North Carolina - July 14, 1999 - LLUMAR Window Film, formerly the primary sponsor on the ...
LLUMAR Window Film Joins Innovative Motorsports as Associate Sponsor
Harrisburg, North Carolina - July 14, 1999 - LLUMAR Window Film, formerly the primary sponsor on the #01 Blue Ridge Motorsports Chevrolet driven by Phillip Morris, has transferred its sponsorship to the #47 Innovative Motorsports Busch Series team with driver Andy Santerre as an associate sponsor.
Innovative Motorsports, a second-year NASCAR Busch Series team, has showed tremendous potential in only two seasons of operation. They earned the Raybestos "Rookie of the Year" Championship with rookie driver Andy Santerre in 1998 and just recently won their first-ever NASCAR race at New Hampshire International Speedway.
"Innovative Motorsports is a strong organization," commented LLUMAR spokesperson, Dana Dorman. "Both on and off the race track they have a depth and stability that ensures a long-term association with LLUMAR. IMI has built a solid foundation and Andy Santerre is a talented driver, he's extremely personable, and he has a bright future in NASCAR." Dorman continues, "We look forward to being an associate sponsor for the rest of 1999 and on into 2000."
"Our goal since entering the racing arena in 1998 has been to gain exposure for the LLUMAR brand," explained Jenny Kubler, Director of Sales and Marketing. "The mid-season move to Innovative Motorsports should provide a better opportunity to promote LLUMAR and expand exposure."
The sponsorship agreement between LLUMAR and Innovative Motorsports will be a unique union as both LLUMAR and Innovative Motorsports are in the process of gaining momentum for the second half of the season. LLUMAR is bouncing back from a slow start to the 1999 season in the sponsorship arena and Innovative driver, Andy Santerre, has just recently returned to driving after an injury in the season-opening race at Daytona sidelined him for 15 races. Santerre and the Innovative Motorsports crew recently won their first ever NASCAR-sanctioned event and with the addition of LLUMAR, the second half of the season looks just as promising.
"We are thrilled to have LLUMAR on board," confirmed Innovative Motorsports owner, George deBidart. "We have a good sponsorship base with our primary sponsor, MONRO Muffler Brake & Service, and the addition of LLUMAR will only make our organization stronger. We have all the right parts in place - great equipment, a state-of-the-art facility, a hard-working crew, a talented and healthy driver, and strong corporate backing. There are no limits to what we can do together."
LLUMAR Window Film is the largest manufacturer of window film in the world, providing high quality, professionally installed, automotive and architectural tinting products. LLUMAR Window Film provides a stylized appearance while reducing ultraviolet rays, excessive heat and interior fading.