BAKERSFIELD, Calif. -- It was officially announced today that Orchard Supply Hardware, a major retail outlet for Craftsman tools on the West Coast, will be the title sponsor of the March 17, NASCAR Craftsman Truck Series race at Mesa Marin ...
BAKERSFIELD, Calif. -- It was officially announced today that Orchard Supply Hardware, a major retail outlet for Craftsman tools on the West Coast, will be the title sponsor of the March 17, NASCAR Craftsman Truck Series race at Mesa Marin Raceway.
"Offering Craftsman tools in our Orchard Supply Hardware stores sets us apart from the competition. By sponsoring the OSH 250 at Mesa Marin, we are able to remind race fans all over California that they can pick up their favorite brand of tools at Orchard Supply Hardware," stated Kevin Jackson, Vice President of Marketing, Orchard Supply Hardware. "This is the first venture into NASCAR for Orchard Supply Hardware, and we couldn't have picked a better partner than Mesa Marin Raceway. Like OSH, Mesa Marin has a long track record of quality customer service and success. Mesa Marin has packed the grandstands every year since the NASCAR Craftsman Truck Series began, so we're expecting to see a lot of our Orchard Supply Hardware customers there on March 17."
"As you can expect we are thrilled to have Orchard Supply Hardware associated with our biggest event of the year, what a great Valentine's present," stated Larry Collins, Senior Vice President, Mesa Marin Raceway. "The truck series started here, our staff, the City of Bakersfield, and now Orchard Supply Hardware will work together to continue to make our NASCAR Craftsman Truck Series stop one of the premier events of this great NASCAR series."
Orchard Supply Hardware, headquartered in San Jose, is a leading retailer of home repair and maintenance items, hardware products and supplies for garden and nursery. Begun as a farmers' buying cooperative in 1931, OSH has more than 75 stores throughout California. The product selection exceeds 45,000 items, and includes the Craftsman tool brand.