THE DALLAS MORNING NEWS TO SPONSOR QUALIFYING FOR AAA TEXAS 500 NASCAR TRIPLE-HEADER IN NOVEMBER FORT WORTH, Texas (September 14, 2010) -- The Dallas Morning News will sponsor qualifying for NASCAR's three premier series -- Sprint Cup, ...
THE DALLAS MORNING NEWS TO SPONSOR QUALIFYING FOR AAA TEXAS 500 NASCAR TRIPLE-HEADER IN NOVEMBER
FORT WORTH, Texas (September 14, 2010) -- The Dallas Morning News will sponsor qualifying for NASCAR's three premier series -- Sprint Cup, Nationwide and Camping World Truck Series -- during the Nov. 4-7 AAA Texas 500 race week at Texas Motor Speedway.
The Dallas Morning News Qualifying Days will be held Thursday, Nov. 4, and Friday, Nov. 5, as part of the AAA Texas 500 NASCAR triple-header weekend featuring the eighth race in the 10-event Chase for the NASCAR Sprint Cup. The Dallas Morning News Qualifying Days open Nov. 4 at 7 p.m. CT with pole qualifying for the Camping World Truck Series WinStar World Casino 350k. The following day -- Nov. 5 -- will feature qualifying for the Sprint Cup Series AAA Texas 500 at 3:40 p.m. CT and the Nationwide Series O'Reilly Auto Parts Challenge at 5:35 p.m. CT.
It will mark the first time that The Dallas Morning News has sponsored qualifying for the fall NASCAR event, but the newspaper also has been a qualifying sponsor of April's Samsung Mobile 500.
"We continue to see the value of our sponsorship with Texas Motor Speedway and were presented an excellent opportunity for the AAA Texas 500 in November," said Mark Medici, Director of Audience Development for The Dallas Morning News. "Given the success we have seen with The Dallas Morning News Qualifying Days during April's Samsung Mobile 500, this provided another opportunity for our readers to capitalize on special discounts, benefits and another unique sweepstakes for the November NASCAR triple-header weekend at Texas Motor Speedway."
The sponsorship will have benefits for all race fans as well as subscribers to The Dallas Morning News.
Leading up to the November race weekend, The Dallas Morning News will offer a coupon in the newspaper for free admission to the WinStar World Casino 350k qualifying on Nov. 4 as well as a $10 discount coupon for the Nov. 5 combination ticket featuring Sprint Cup and Nationwide Series qualifying, and the WinStar World Casino 350k Camping World Truck Series race that evening. The Dallas Morning News subscribers also will receive additional benefits and discounts from Texas Motor Speedway.
The sponsorship also includes a sweepstakes in which a grand-prize winner and guest will get VIP access for the Nov. 7 AAA Texas 500 while 24 other winners will get to watch The Dallas Morning News Qualifying Days and WinStar World Casino 350k on Nov. 5 from a luxury suite and be part of the celebration in Victory Lane with the AAA Texas 500 Sprint Cup Series pole winner.