ATLANTA, May 19, 1999 -- With an array of fun, family activities planned for one of the biggest weekends in racing, Coca-Cola will bring the excitement of NASCAR and the appeal of the world's favorite soft drink to the Charlotte area ...
ATLANTA, May 19, 1999 -- With an array of fun, family activities planned for one of the biggest weekends in racing, Coca-Cola will bring the excitement of NASCAR and the appeal of the world's favorite soft drink to the Charlotte area around the Coca-Cola 600 on May 30. Racing fans will have opportunities to test their driving skills on the Coca-Cola Wall of Speed NASCAR driving simulators, cheer on pit crew members in the second annual Coca-Cola Racing Family Pit Crew Contest and interact with members of the Coca-Cola Racing Family. Coca-Cola 600 Race Week activities include:
The Coca-Cola Wall of Speed A state-of-the-art NASCAR driving simulator, The Coca-Cola Wall of Speed, gives fans the chance to test their driving skills in authentic, full-size NASCAR Winston Cup Series racing cars. Eight full-size cars are arranged in two lines on a platform and participants can choose their favorite Coca-Cola Racing Family driver's car from Dale Earnhardt, Dale Jarrett, Kenny Irwin, Bill Elliott, Tony Stewart, Jeff Burton, Kyle Petty or Bobby Labonte. Once seated in the cars,participants race each other on one of several track layouts including Lowe's Motor Speedway, Atlanta Motor Speedway and Dover Downs International Speedway. The Wall of Speed will be located at the intersection of Tryon St. and 3rd St. at Speed Street during Coca-Cola 600 Race Weekend. The open hours are 11 a.m. to midnight, May 27-29.
The Second Annual Coca-Cola Racing Family Pit Crew Challenge With the purse doubled since last year's inaugural competition, the Second Annual Coca-Cola Racing Family $10,000 Pit Crew Challenge will again give NASCAR's unsung heroes their chance to shine in front of the fans. For the Pit Crew Challenge, Coca-Cola invites the pit crews from each of The Coca-Cola Racing Family teams to compete for $10,000 for the fastest pit stop on Speed Street. In 1998, Steve Park's #1 Pennzoil crew thrilled fans with their skills and sped away with $5,000 in prize money. On Thursday, May 27 at 9 p.m., each seven-member crew will complete one stationary, four-tire stop on a Coca-Cola car. Fans are invited to the Coca-Cola Stage at the Food Lion Speed Street event to watch and cheer on their favorite team at one of Speed Street's most popular events.
Driver Appearances Wall of Speed competitors and fans will have the chance to interact with some of their favorite Coca-Cola Racing Family drivers when they visit the Wall of Speed during race weekend. The following drivers are scheduled to appear: * Friday, May 28 - 9 - 9:30 p.m. Dale Earnhardt and Dale Jarrett * Saturday, May 29 - 9 - 9:30 p.m. Kyle Petty, Adam Petty and Bobby Labonte Additionally, drivers and members of the Coca-Cola Racing Family will make appearances and interact with fans during question-and-answer sessions, contests and games, at the Coca-Cola Stage at Speed Street throughout the weekend as follows: * Thursday, May 27 -- 8 - 9 p.m. Matt Kenseth, Dale Earnhardt Jr., Bill Elliott, Jason Jarrett and Ned Jarrett * Friday, May 28 -- 7 - 9 p.m. Dale Earnhardt, Dale Jarrett, Jeff Burton, Steve Park and Kenny Irwin * Saturday, May 29 -- 7 - 9 p.m. Bobby Labonte, Kyle Petty, Adam Petty and Jeremy Mayfield
The Coca-Cola Racing Family The cornerstone of Coca-Cola's involvement in NASCAR, The Coca-Cola Racing Family of drivers is an exceptional collection of veterans and rising stars. The Coca-Cola NASCAR Racing Family consists of Winston Cup drivers Earnhardt, Labonte, Elliott, Jarrett, Burton, Petty, Rudd, Irwin, Steve Park, Jeremy Mayfield and Tony Stewart, as well as 1998 Busch Series Grand National Champion Dale Earnhardt Jr., and Jason Jarrett and Adam Petty, who are considered racing's top prospects among the sport's next generation of drivers. Through its associations with tracks and racing teams, The Coca-Cola Company and its bottling partners have been involved in NASCAR for more than 30 years. In addition to the Coca-Cola 600, the company is title sponsor of the NASCAR Busch series Coca-Cola 300 race at Texas Motor Speedway. The company sponsored cars from 1969-76 and 1990-94 under the Coca-Cola and Mello Yello brands, respectively.