Tire Kingdom Returns To ...
Tire Kingdom Returns To #45 Dodge in 2007
Tire Kingdom, National Tire and Battery and Merchant Tires and Auto Center Names to Appear on Petty Dodge
Level Cross, N.C. (February 5, 2007)- Tire Kingdom, the largest independent tire and automotive services retailer in the United States, will once again serve as a primary sponsor on the #45 Petty Enterprises Dodge driven by Kyle Petty in 2007. Tire Kingdom is a division of TBC Corporation and is the largest tire dealer in the country with over 650 locations under the Tire Kingdom, National Tire and Battery and Merchants Tires and Auto Center names. All names will appear as primary sponsors on Petty's Dodge this season joining Wells Fargo and Marathon as primary sponsors.
"Our partnership with Petty Enterprises and Kyle last season was a success," said Bob Crostarosa, Tire Kingdom Vice President of Marketing in making the announcement. "We are looking forward to continuing that relationship this season. Our stores are all about having the best value. The same can be said about Petty Enterprises and Kyle. It's a natural fit for our business."
Tire Kingdom and its names stores will serve as primary sponsor in seven races throughout the season and be an associate throughout the entire season. National Tire and Battery will kick-off the 2007 primary sponsorship at the Atlanta Motor Speedway on March 18th. Other races include Talladega Superspeedway (National Tire and Battery) April, 29th, Richmond International Raceway (Merchant Tires and Auto Centers) May, 5th, Daytona International Speedway (Tire Kingdom) July 7th, Chicagoland Speedway (National Tire and Battery) July 15th, Lowe's Motor Speedway (Tire Kingdom) October 12th and Texas Motor Speedway (National Tire and Battery) November 4th.
"Tire Kingdom has been great for us so far," said Petty, driver of the #45 Petty Enterprises Dodge. "They became a big partner for us last season and we're looking to grow the relationship this season. Their stores have a national presence and we see that in the broad number of races that they will serve as a primary. We hope this partnership helps leverage them as the leading tire and automotive services retailer in the nation."