NASCAR makes personnel changes, Ben Kennedy named to leadership role

With its eye on a greater global reach, NASCAR announced Jim Cassidy has been elevated to the new leadership position of Chief International Officer.

NASCAR makes personnel changes, Ben Kennedy named to leadership role
Monster Energy logo
Steve O'Donnell
NASCAR detail signage
Ben Kennedy, GMS Racing Chevrolet
Ben Kennedy, GMS Racing Chevrolet spins
Ben Kennedy

Cassidy will oversee all international competition and commercial operations and report to Steve O’Donnell, Executive Vice President and Chief Racing Development Officer.

“Jim brings nearly two decades of racing operations and industry leadership experience. He has worked tirelessly to grow our existing motorsports properties outside of the U.S and will lead our efforts to identify important growth opportunities internationally for our sport and its growing fanbase,” said O’Donnell.

The move comes on the heels of the sanctioning body’s expansion with the NASCAR Pinty’s Series in Canada, NASCAR PEAK Mexico Series and NASCAR Whelen Euro Series.

“NASCAR racing is broadcast in over 185 countries and territories, with race fans engaging stock car racing in person at events in Canada, Mexico and across Europe. The demand for NASCAR racing internationally has never been stronger and we look forward to bringing our sport closer to race fans everywhere,” said Cassidy.

Chad Seigler joins Cassidy’s effort as Vice President, International Business Development as NASCAR continues to expand its reach abroad. Other moves include Celeste Griffin-Churchill as Senior Director, International, while Joe Balash remains Director, International Competition, and Bob Duvall as Senior Director, International & Weekly/Touring Business Development.

Ben Kennedy's new position 

Ben Kennedy is taking on more of leadership role in the family business as General Manager, NASCAR Camping World Truck Series. He will be work alongside NASCAR Camping World Truck Series Managing Director, Brad Moran, and Jeff Wohlschlaeger, Managing Director, Series Marketing. Kennedy, the son of International Speedway Corp., Chief Executive Officer Lesa France Kennedy, will report to Elton Sawyer, Vice President, Competition. He will work closely with O’Donnell and Steve Phelps, Executive Vice President and Chief Global Sales and Marketing Officer.

“Ben will draw upon his years of experience across NASCAR’s grassroots and national series to bring valuable commercial and competition insights to our NASCAR Camping World Truck Series. With promising young drivers and experienced veterans battling it out in close, side-by-side racing, Ben truly understands from experience that every lap matters and we are excited about his future leadership in this important national series,” said Brent Dewar, President, NASCAR.

Kennedy talked about his decision on social media, saying the following:

 
shares
comments
Jeffrey Earnhardt joins StarCom Racing for 2018

Previous article

Jeffrey Earnhardt joins StarCom Racing for 2018

Next article

Tim Richmond's on-track success fuels Alex Bowman

Tim Richmond's on-track success fuels Alex Bowman
Load comments
How NASCAR is gearing up for its "biggest change" in 2022 Prime

How NASCAR is gearing up for its "biggest change" in 2022

It’s not just Formula 1 that’s set for upheaval in 2022, as the NASCAR Cup series adopts its Next Gen cars that will cast any in-built advantages aside and require teams to adopt a totally new way of operating. Far more than just a change of machinery, the new cars amount to a shift in NASCAR's core philosophy

NASCAR Cup
Oct 12, 2021
Why Bubba Wallace’s Talladega win is such a big moment for NASCAR Prime

Why Bubba Wallace’s Talladega win is such a big moment for NASCAR

Bubba Wallace claimed his maiden NASCAR Cup Series at Talladega on Monday to become the first Black victor in the category since Wendell Scott in 1963. Both Wallace and Scott had faced obstacles and racism in their paths to their breakthrough wins, and NASCAR is trying to put it right with its range of diversity programmes

NASCAR Cup
Oct 5, 2021
Why NASCAR's most resilient driver has landed on his feet at 23XI Prime

Why NASCAR's most resilient driver has landed on his feet at 23XI

In a career that has had many ups and downs, Kurt Busch has been written off many times before. But facing career uncertainty after the sale of Chip Ganassi's NASCAR team, the 2004 Cup champion has found a new berth at Denny Hamlin and Michael Jordan's 23XI organization - which underlines his enduring value

NASCAR Cup
Aug 31, 2021
From the archive: Dale Earnhardt’s final Autosport interview Prime

From the archive: Dale Earnhardt’s final Autosport interview

The death of Dale Earnhardt in the 2001 Daytona 500 shocked NASCAR to the core. At the Daytona 24 Hours, two weeks before his fatal accident, ‘The Intimidator’ shared his expectations of challenging for an eighth Cup title with JONATHAN INGRAM, in an article first published in the 15 February 2001 issue of Autosport magazine. Little did we know then what tragedy would unfold…

NASCAR Cup
Feb 18, 2021
The lasting NASCAR legacy after Dale Earnhardt’s death Prime

The lasting NASCAR legacy after Dale Earnhardt’s death

On February 18, 2001, seven-time NASCAR Cup champion Dale Earnhardt – the fearless ‘Intimidator’ – was in his element at Daytona International Speedway. While his own DEI team’s cars ran 1-2 towards the finish line, his famed #3 Richard Childress Racing Chevrolet Monte Carlo was playing rear gunner to block any late runs from the chasing pack. As the cars tore through Turns 3 and 4 on that fateful final lap, Earnhardt maintained the strongarm tactics that encapsulated his persona… but his actions in those moments sadly proved to be his last.

NASCAR Cup
Feb 18, 2021
Inspired by Pitbull, the “revolution” sweeping through NASCAR Prime

Inspired by Pitbull, the “revolution” sweeping through NASCAR

The NASCAR Cup Series is changing. Whether it be the gradual morphing out the seasoned drivers of yesterday as the next generation step up, a radical calendar shake-up featuring more road courses than ever before and the prospect of an all-new car on the horizon, stock car racing’s highest level is nearing the end of a huge facelift.

NASCAR Cup
Feb 16, 2021
The NASCAR storylines to watch out for in 2021 Prime

The NASCAR storylines to watch out for in 2021

This weekend's Daytona 500 kickstarts a NASCAR Cup season that promises plenty of intrigue courtesy of new owners and a refreshed calendar. Here's what you need to know ahead of the new season…

NASCAR Cup
Feb 13, 2021
Why Kyle Larson can't blow his big shot at redemption Prime

Why Kyle Larson can't blow his big shot at redemption

From a disgraced NASCAR exile, Kyle Larson has been given a chance of redemption by the powerhouse Hendrick Motorsports squad. Effectively replacing seven-time champion Jimmie Johnson is no easy billing, but Larson has every intention of repaying the team's faith...

NASCAR Cup
Feb 11, 2021