HUNTERSVILLE, N.C. (March 1, 1999) - Roush Racing NASCAR star drivers Mark Martin and Greg Biffle will appear in the Grainger booth at the Plant, Engineering, MRO & Management show on March 16th at the McCormick Place in downtown Chicago to sign...
HUNTERSVILLE, N.C. (March 1, 1999) - Roush Racing NASCAR star drivers Mark Martin and Greg Biffle will appear in the Grainger booth at the Plant, Engineering, MRO & Management show on March 16th at the McCormick Place in downtown Chicago to sign autographs and talk with visitors.
Martin, who finished second in the NASCAR Winston Cup point standings last year, had a career year as he scored seven wins and won the prestigious Winston Select in May at Charlotte Motor Speedway. He is coming off two early season wins in 1999 with wins in the Bud Shootout and at Rockingham. His son Matt is a budding young racer himself and competes in quarter midgets in Florida. Martin has outfitted Matt's race shop with Grainger products.
"I have a shop full of Grainger products for Matt's quarter midget," Martin said. "I feel like a kid in a candy store when I go to the Grainger branch in Daytona Beach where I live. I can spend hours just looking at all the products they have. I can always find a million things that would be handy in Matt's shop."
"Mark Martin is a loyal Grainger customer and he offered up his services to us," said Jim Dent, Grainger's racing program manager. "We immediately took him up on it, knowing that many of our customers attending the show would be thrilled to meet him."
Grainger is America's leading distributor of industrial supplies and equipment and has over 350 branch locations in the U.S. and Canada. Each branch carries an average of $1 million in inventory and can get most hard to find items within one or two days through a streamlined distribution network. Grainger recorded over $4 billion in sales in 1998 by providing "More Stuff. Faster."
As one of Roush's two primary sponsors in the NASCAR Craftsman Truck Series, Grainger will have a display space at the show, which is attended by thousands of people who purchase maintenance, repair and operating supplies for their companies. The show is extremely important to Grainger because it is a chance to reach a captive audience of customers.
Grainger has recently completed its first year as primary sponsor of Greg Biffle's No. 50 Grainger F-150. Biffle, with the help of his veteran team led by crew chief Randy Goss, won the 1998 Cintas Rookie of the Year award after a heated competition with Andy Houston. Biffle captured the award at the last race of the year with a fifth place finish at Las Vegas.
Biffle owns a late model racecar chassis building business and a restaurant in his hometown of Vancouver, Wash. and has been a Grainger customer since he opened for business in 1990. Biffle's parents have been Grainger customers for over twenty years.
"What we like about Grainger," Biffle said, "is the selection. Grainger stocks virtually anything we would ever need for running the shop or the restaurant, in one of their branch locations. We can run up to the local branch and usually find what we need in a matter of minutes."
Source: NASCAR Online