Dale Earnhardt celebration April 29th

Second Annual Dale Earnhardt Day is Tuesday, April 29th Join in the birthday celebration of the seven-time champion and fan favorite at Dale Earnhardt, Inc. headquarters. MOORESVILLE, N.C. (April 15, 2003) - Teresa Earnhardt is hosting...

Second Annual Dale Earnhardt Day is Tuesday, April 29th
Join in the birthday celebration of the seven-time champion and fan favorite at Dale Earnhardt, Inc. headquarters.

MOORESVILLE, N.C. (April 15, 2003) - Teresa Earnhardt is hosting the second annual Dale Earnhardt Day to take place at the headquarters of their company, Dale Earnhardt, Inc.

The day-long event from 8 a.m. - 9 p.m. is in conjunction with Dale's birthday as a celebration of his life and racing accomplishments. Last year, more than 12,000 fans attended the inaugural Dale Earnhardt Day and this year looks to be even bigger.

Fans from many states made the journey to the home of Dale Earnhardt, Inc.'s three NASCAR Winston Cup Series teams. In addition to displays of Dale's race cars, there were also cars from his personal collection on view to the general public.

Well, this year looks to be a big deal, as well.

For the second time ever, fans will be allowed behind the walls of Dale Earnhardt, Inc. to view race cars and cars from Dale's Classic Car Collection in the Interior Showroom. Some of these have never been seen by the public and are being put on display for this special occasion.

Also, there will be a musical display in conjunction with the upcoming Dale Earnhardt Tribute Concert at Daytona International Speedway on June 28th. . There will be albums, autographed guitars and photos from Dale's personal collection in the Retail Showroom. See what types of music Dale enjoyed and some of the stars he and Teresa met, too.

Fans that make their way to our headquarters will get the chance to win two DEInsider subscriptions for www.daleearnhardtinc.com per hour. Speaking of the website; be sure to check it out for live Chats throughout the day with various members of DEI and the Earnhardt Family.

If you're looking for a place to buy tickets to the Dale Earnhardt Tribute Concert, look no further. Fans will be able to purchase tickets to the concert right on our grounds during the day. And, there will be exclusive Dale Earnhardt Day merchandise available, as well. There will be giveaways from our various sponsors and photos with the Dale Earnhardt Tribute Concert car that Dale Earnhardt, Jr. drove to victory in the Busch Series race at Talladega Superspeedway. A percentage of all Retail Store sales will go the Dale Earnhardt Foundation.

Throughout the day, Totally NASCAR will be taping the day's events to use on their show later that night. Be sure to watch for appearances by some of our guests. And, to top the day off, the Tim Clark Band from South Carolina will perform from 7 - 9 p.m.

During the morning, there will be a live, on-site radio broadcast by local country station WKKT 96.9 FM, The Kat. In addition to information about Dale Earnhardt Day; fans traveling to our headquarters will get traffic updates throughout the day from the station, as well. Also, some other Charlotte area radio stations will be taking part in the festive day with live broadcasts and appearances by their on-air personalities.

So, be sure to circle April 29, 2003 on your calendar and head to Dale Earnhardt, Inc. to celebrate Dale Earnhardt Day. You can join your fellow fans and friends of our co-founder and seven-time Winston Cup Series champion in this unique celebration.

-dei-

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Series NASCAR Cup
Drivers Dale Earnhardt