BAM RACING WELCOMES LIFELOCK TO FAMILY OF SPONSORS FOR 2007 Leader in identity theft prevention to serve as primary and associate sponsor for remainder of season CHARLOTTE, N.C. (August 7, 2007) -- BAM Racing is pleased to announce the ...
BAM RACING WELCOMES LIFELOCK TO FAMILY OF SPONSORS FOR 2007
Leader in identity theft prevention to serve as primary and associate sponsor for remainder of season
CHARLOTTE, N.C. (August 7, 2007) -- BAM Racing is pleased to announce the addition of LifeLock to its family of sponsors for 2007. In a partnership with the team, LifeLock will serve as one of the primary sponsors of the No. 49 BAM Racing Dodge for two races and an associate sponsor for the remainder of the season.
LifeLock, the leader in identity theft prevention, helps consumers to render their personal information useless to thieves, backing up its service with a million-dollar guarantee. LifeLock also offers the nation's only child identity theft prevention service.
"BAM Racing is proud to partner with LifeLock for the remainder of the 2007 NASCAR NEXTEL Cup Series season," said team owner Beth Ann Morgenthau. "The service that LifeLock provides -- identity theft prevention - is critical to our team and our fans. We look to bring additional education on the issue of identity theft to the forefront of the NASCAR community."
"We welcome the opportunity to break into the sponsorship role with ARMER Holding and BAM Racing," said Davis. "We have searched for the right situation to aligning ourselves with a solid race team that can help us deliver our message of identity theft prevention to the entire NASCAR community."
LifeLock helps consumers prevent ID Theft by setting and automatically renewing fraud alerts with the major credit bureaus, removing member names from pre-approved credit card offers and junk mail lists and guaranteeing the service with its industry-exclusive $1 million guarantee. LifeLock is famous for its CEO publicly releasing his Social Security Number in advertising and national media to prove that the effective of the service.
In February, the Federal Trade Commission (FTC) released its annual report highlighting that for the seventh consecutive year, identity theft tops the list of consumer complaints. More than 246,000 complaints were filed in 2006; a number that experts believe is vastly underrated due to the number of complaints that go unreported. In 2006, identity theft cost Americans $1.1 billion dollars, the highest amount ever.
As part of this partnership, LifeLock is offering 30 Days FREE trial subscription and 10% Off for Life to BAM Racing fans by using or mentioning promo code BAM. Enroll online at www.lifelock.com or call 1-877-LIFELOCK (543-3562).
About BAM Racing
BAM Racing was formed by Beth Ann and Tony Morgenthau in 2001, and enters its sixth season in NASCAR Nextel Cup racing as one of the series' few single-car teams. Successful investors, the Morgenthaus have funded the team from its inception, and began generating corporate sponsorship support on a full-time basis in 2004. Beth Ann Morgenthau, whose initials make up the name of BAM Racing, continues to be the only hands-on female owner in motorsports to have started a team without family connections. At a time when some of the sport's most decorated teams are ceasing operations, BAM Racing continues to strive forward and reach its goals. For more information, visit www.bamracing.com.
LifeLock (www.lifelock.com) helps consumers to render their personal information useless to thieves, backing up its service with a million-dollar guarantee. Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing astounding growth. Located in a secure facility in Tempe, Arizona, LifeLock is a private company backed by Kleiner Perkins Caufield and Byers as well as Bessemer Venture Partners. The company recently won an American Business Award for the Best Radio Advertising Campaign and was a finalist for 10 other awards, including Best New Company and Best New Product/Service.
About Paralyzed Veterans of America (Paralyzed Veterans)
Founded in 1946, Paralyzed Veterans of America (Paralyzed Veterans) is the only congressionally chartered veterans service organization dedicated solely for the benefit and representation of individuals with spinal cord injury or disease. Paralyzed Veterans is a dynamic, broad-based organization with more than 19,000 members in all 50 states, the District of Columbia and Puerto Rico. To learn more about Paralyzed Veterans, visit its website at www.pva.org.