FREE HEALTHCARE: What the American government couldn't get done, Emory Healthcare is -- on a small scale, at least. As the primary sponsor for the Labor Day NASCAR Sprint Cup race at Atlanta Motor Speedway, Emory Healthcare has set up a full slate...
FREE HEALTHCARE: What the American government couldn't get done, Emory Healthcare is -- on a small scale, at least. As the primary sponsor for the Labor Day NASCAR Sprint Cup race at Atlanta Motor Speedway, Emory Healthcare has set up a full slate of health screenings in the front display lot of the track for race fans attending the weekend's events.
Emory Healthcare is offering screenings for head and neck cancer, skin cancer, as well as full health screenings that include blood pressure, weight/BMI and an overall health education.
"There are a lot of folks who don't like to go to the doctor, but if they're here anyway and waiting four hours for the race to start, they may come over and get a free screening," said Dane Peterson, Chief Operating Officer for Emory University Hospital Midtown. "We need to reach out and be where the people are, and not wait for them to come to us. This sponsorship has been a great way for us to do that
Emory officials estimated that over 2,000 people will be screened this weekend. That's an amazing number for Peterson, who knows how quickly this all came together.
"That's with us only working on this for four weeks," said Peterson, whose company just signed on as the race sponsor in July. "I can't wait to see what we do next year with 52 weeks to plan."
Emory Healthcare will continue its partnership with Atlanta Motor Speedway for the next five years as the track's official healthcare provider.
And while this is just the beginning of the relationship between Emory and Atlanta Motor Speedway, the head and neck cancer screenings taking place this weekend have become an important part of the display lot since their debut four years ago.
Those screenings began as a direct result of Bobby Hamilton Sr.'s cancer diagnosis and have since screened more than 2,000 fans.
MISS OCTOBERFEST: Charlotte Motor Speedway's special guest, Miss Oktoberfast, made a splash in the Atlanta Motor Speedway media center Sunday afternoon. Miss Oktoberfast, London Hunter, was in town to announce a special new ticket package promotion for CMS' Oct. 15-16 Bank of America 50 weekend.
Ticket packages for the Oct. 15 Dollar General 300 start at $59 and include a race ticket, entry to a Q&A session with Kenny Wallace, food and drink tickets, a commemorative collector's mug, live music and access to a special Oktoberfast area.
The same ticket packages are also available for the Oct. 16 Bank of America 500 NASCAR Sprint Cup race with prices starting at $89. The package includes the same perks, but the Q&A session for Saturday's race will be with driver Kasey Kahne.