IRL: Treadway-Hubbard Racing adds partner

Indianapolis: Treadway-Hubbard Racing has partnered with Dartfish to incorporate DartTrainer into their driver development and pit crew training programs. Dartfish will work closely with the team to develop a top-notch video enhanced training ...

Indianapolis: Treadway-Hubbard Racing has partnered with Dartfish to incorporate DartTrainer into their driver development and pit crew training programs. Dartfish will work closely with the team to develop a top-notch video enhanced training program aimed at improving driver and pit crew performance, which they can deploy throughout the motorsports community.

"The Dartfish video-enhanced training program has tremendous potential in ^auto racing," said Scott Cronk, Vice President of Treadway-Hubbard Racing. ^"We started using the tool about a week ago and it has already identified ^several areas of opportunity. I think it will be especially useful with ^our young drivers as well as in the off season development of our ^over-the-wall pit crew guys."

DartTrainer's patented SimulCam technology and makes it possible for two cars or the same car to appear on the screen at the same time despite the two taking laps at different times. DartTrainer demonstrates the varied acceleration and paths drivers take helping them prepare their race and time trial strategies.

Broadcasters such as ABC have used this same effect during the 2001 Indianapolis 500 to compare time trials. Dartfish has developed visual based learning systems that are particularly beneficial in the auto industry for car safety training and for process improvement in manufacturing. In Germany Dartfish sponsors the PoleVision Racing team who has been using the DartTrainer system for the past two seasons in the V8 Star Racing circuit with success. Dartfish has also worked with various NASCAR and Formula 1 teams in the past.

About Treadway-Hubbard Racing

Treadway Racing is an original member of the Indy Racing League (IRL) formed in 1996. In 1997 the team made history by winning the pole and having teammates, Arie Luyendyk and Scott Goodyear, finish first and second in the Indianapolis 500. Treadway Racing joined forces with Ross and Diana Hubbard beginning with the 2001 Indy Racing League season. The team has five wins and maintains a 70% top ten finishing rate over the last seven Indy Racing League seasons.

About Dartfish

Dartfish technologies and know-how are widely recognized in the sports world for performance enhancing sport training applications, exclusive televised broadcast footage, and interactive Internet content. Dartfish specializes in producing digital images that are interactive, entertaining and educational.

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Series IndyCar
Drivers Arie Luyendyk , Scott Goodyear