IRL: TMS Announces new sponsor for IRL Race

TRUE VALUE JOINS UP WITH INAUGURAL IRL TEXAS RACE FORT WORTH-DALLAS (April 22, 1997) - Texas Motor Speedway General Manager Eddie Gossage along with Dan Cotter, chief executive of True ...


FORT WORTH-DALLAS (April 22, 1997) - Texas Motor Speedway General Manager Eddie Gossage along with Dan Cotter, chief executive of True Value, announced today sponsorship of the inaugural True Value 500 Indy Racing League (IRL) night event June 7 at the second-largest sports facility in America. The race, which is 500 kilometers, will begin at 7 p.m. (CST) and continue into the night under the speedway's revolutionary lighting system. "America's original nighttime Indy car race, the Inaugural True Value 500, is going to be a race spectacular," said Gossage. "True Value and Texas Motor Speedway are going to be a part of a history-making event, one that we are very proud of. This race will be full of color and pageantry, a must see event." The Inaugural True Value 500 is the sixth race of the IRL season. "We are proud to be a sponsoring company of this event," said Cotter. "The IRL has been a dedicated partner to True Value, and we will continue to pursue opportunities that make this sport more exciting and accessible to the loyal fans and True Value customers who love the thrill of auto racing." True Value stores carry nationally branded products as well as True Value's premium product lines, including Tru-Test Paints. True Value has nearly 6,000 retail stores in the United States, Canada and 47 countries around the world. The Inaugural True Value 500 race week begins June 3 and continues through June 7. Race week includes qualifying, Legends racing, the Pronto Auto Parts 400 NASCAR Craftsman Truck Series night race on June 6 and culminates with the True Value 500 on June 7. For information about these events, or to purchase tickets, call the speedway at (817) 215- 8500. Also announced today at Texas Motor Speedway was sponsorship of Budweiser Qualifying Night at the 1.5 mile speedway June 4 and 5. Budweiser Qualifying Night includes qualifying for the Pronto Auto Parts 400 and the Inaugural True Value 500. "One of Budweiser's trademarks is the 'King of Beers' and Texas Motor Speedway is the 'King of Speedways'," said Eddie Gossage, speedway general manager. "We're a perfect match." Qualifying for the IRL drivers takes place on June 4 at 7:30 p.m. (CST), while qualifying for the Craftsman Truck drivers occurs on June 5 at 6 p.m. (CST). "Anheuser-Busch has been a long-time supporter of racing throughout the country," said Lance Johnson, general manager Ben E. Keith Beers of Fort Worth. "We at Ben E. Keith Beers are excited to join Anheuser-Busch in bringing this IRL race to North Texas at Texas Motor Speedway." Ben E. Keith Beers is the world's largest Anheuser-Busch distributor, serving 47 counties in North Texas. For the inaugural event at Texas Motor Speedway, IRL officials have created a unique qualifying formula that includes a pit stop for Budweiser Qualifying Night, June 4. The lineup for the field will be determined by the total time it takes a car to run three consecutive laps, including a pit stop with the tow right side tires being changed during the third lap. At the conclusion of the second warm-up lap, the car will be given the green flag to start the qualification attempt. The official clock starts with the green flag. The next complete lap will be lap one of the qualification attempt, with the clock still running. At the conclusion of the second timed lap, the car will be given the white flag to signify one lap remaining. The next time around, or the third lap, the car will enter the pits and stop in a designated pit box just before the pit lane start/finish line. The team will be allowed three crew members over the wall to change the two right side tires. After the tire change is complete, the car will leave the pit box and cross the start/finish line in the pits to stop the clock for the entire three lap run. The starting field will be set by the total time for the three complete laps, including the pit stop. Texas Motor Speedway will be offering $101,000 in posted awards for the 24-car field during Budweiser Qualifying Night for the IRL teams. The pole sitter for the Inaugural True Value 500 will be awarded $25,000 while the outside pole position will receive $10,000. The rest of the field, positions 3-24, will be awarded $3,000 each. Budweiser Qualifying Night general admission tickets will be 99 cents and can be purchased the day of the event. The ticket is good for both June 4 and 5.

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Series IndyCar