PHILIP MORRIS USA TO PARTICIPATE IN THE INDY RACING LEAGUE INDYCAR SERIES'Â® POLE AWARD PROGRAM Continues Lap Leader Award at Indianapolis 500 Awards Total $210,000 Richmond, VA. (March 4, 2005) Â Philip Morris USA has announced that the ...
PHILIP MORRIS USA TO PARTICIPATE IN THE INDY RACING LEAGUE INDYCAR SERIES'® POLE AWARD PROGRAM
Continues Lap Leader Award at Indianapolis 500
Awards Total $210,000
Richmond, VA. (March 4, 2005) Philip Morris USA has announced that the Marlboro Pole Award will make its debut at the Toyota Indy 300 at Homestead-Miami Speedway. As part of the brand's sponsorship commitment in the 2005 Indy Racing League (IRL) IndyCar® Series, the program will award the winning pole sitter $10,000 at each race, with the exception of the Indianapolis 500, on the 2005 IndyCar Series circuit.
The $160,000 program continues the successful IRL pole award, which started in 1997. The driver who wins the pole will be presented with their award during a post-qualifying ceremony at each event. Philip Morris USA will continue its Lap Leader Award program at the Indianapolis 500 where it will present $50,000 to the driver who leads the most laps at the annual May Classic.
"We're very pleased to announce Philip Morris USA's participation in the IRL pole award program for the 2005 IRL season," said Denise Ferry, Director, Marlboro Racing. "As part of our sponsorship in the IRL series we're glad that the opportunity was available to take ownership of this season-long program. As part of our partnership with the IRL, one of our goals is to participate in a program that recognizes outstanding achievement on a race-by-race basis and we feel this program meets with our objectives."
"We are pleased that Philip Morris USA has decided to participate in the pole award this season," said Ken Ungar, Senior Vice President, Business Affairs, Indy Racing League. "It is an award coveted by teams, as it recognizes and rewards those who push the competition to the highest level, both for each race, as well as for the Championship."
In addition, journalists will have the opportunity to participate in the Marlboro Pole Award program by entering an on-site contest to predict who will qualify on the pole in a given race. Ballots will be available in the press room starting with the Toyota Indy 300 at Homestead-Miami Speedway and continuing at each event (with the exception of the events in Japan and Indianapolis). The journalist, who correctly predicts the pole winner and is closest to the winning pole speed, will be awarded a MOMO Design watch. The presentation will take place in the press room after the official starting grid has been distributed.