IRL: Playa Del Racing announces associate sponsor

BATTERIES.COM JOINS PLAYA DEL RACING AS ASSOCIATE SPONSOR INDIANAPOLIS, Ind. -- batteries.com (www.batteries.com), headquartered in Indianapolis, Ind., has partnered with the Indy Racing League's Playa Del Racing IndyCar Series team as an ...

BATTERIES.COM JOINS PLAYA DEL RACING AS ASSOCIATE SPONSOR

INDIANAPOLIS, Ind. -- batteries.com (www.batteries.com), headquartered in Indianapolis, Ind., has partnered with the Indy Racing League's Playa Del Racing IndyCar Series team as an associate sponsor of the No. 21 Panoz/Toyota/Firestone driven by Jaques Lazier, commencing with the team's debut in the 89th running of the Indianapolis 500-Mile Race on May 29, 2005, at the Indianapolis Motor Speedway. Playa Del Racing Vice President, Susan Schafer, today announced the long-term agreement with batteries.com, a leading online battery superstore with a complete store and information site for batteries, electronics, flashlights, and other mobile products, beginning with the 2005 Indianapolis 500.

"We are very excited to be adding another cutting-edge partner to our growing list of sponsors on our team, which is making its debut in the Indy 500," stated Schafer. "batteries.com has a vast list of products, and the ability to find exactly which battery you need by searching on their website is a real convenience for the fans of the Indy Racing League IndyCar Series. We look forward to a mutually-beneficial and fun partnership throughout 2005 and beyond."

Since 1999, batteries.com has offered thousands of brand-name products - a larger selection of products than a typical store-based retailer - at competitive prices. Their customers can review in-depth product information, interact with customer service representatives by phone or e-mail, and order products for delivery right to the home. batteries.com is open to shoppers 24 hours a day, seven days a week, providing customers with a superior shopping experience by making buying batteries less of a chore.

batteries.com's objective is to become one of the world's leading retailers of batteries and related mobile electronic accessories by continuously improving their Web store, maintaining their technology focus and expertise, ensuring quick and efficient distribution and enhancing and forming key relationships, such as their new partnership with the Playa Del Racing team, which strengthens the batteries.com brand.

"We designed batteries.com to provide a convenient, private and informative shopping experience that encourages consumers to purchase products essential to their mobile lifestyle," stated Dale Petruzzi, batteries.com founder and president. "We are excited to introduce the ultimate battery source to the legions of IndyCar Series fans, and hope to be able to bring a new convenience to their shopping experience."

-www.playadelracing.com.

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Series IndyCar
Drivers Jaques Lazier