IRL: IRL Mo Nunn/Felipe Giaffone comments on Brazil TV package

FORT WORTH, Texas (Friday, Oct. 10, 2003) -- Comments from Hollywood/Mo Nunn Racing driver Felipe Giaffone and team owner Morris Nunn regarding today's announcement that IRL IndyCar Series race broadcasts in Brazil will be carried beginning next...

FORT WORTH, Texas (Friday, Oct. 10, 2003) -- Comments from Hollywood/Mo Nunn Racing driver Felipe Giaffone and team owner Morris Nunn regarding today's announcement that IRL IndyCar Series race broadcasts in Brazil will be carried beginning next season on free-TV channels BAND and Rede 21, two of the country's leading national networks owned by Grupo Bandeirantes de Comunicacao, as well as the country's leading radio network, Radio Bandeirantes.

FELIPE GIAFFONE

"I think this is great news because it is everything that my sponsor Hollywood wanted. Now, in addition to the high-end cable subscribers who could watch our races in Brazil this year, the TV viewership now will cover the whole population base down there, and sponsors like Hollywood see that as a lot of purchasing power. Now, we will be seen by the mainstream population, and that will increase interest in the IRL IndyCar Series in the biggest way ever. Hollywood is happy. I am happy. The IRL is happy. This is a win-win for everybody involved."

MORRIS NUNN

"This is a huge breakthrough for our sponsor Hollywood, which is a leading Brazilian company that has been with us since we started our team four seasons ago. We're talking about 150 million in potential viewership for our races beginning next year, which considerably increases the value of the IRL sponsorship in Brazil. That is good for Hollywood, and I'm certain many more Brazilian companies will follow suit."

-mnr-

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About this article
Series IndyCar
Drivers Felipe Giaffone , Morris Nunn , Mo Nunn
Tags TV