SubwayÂ® Restaurants Announces Primary Sponsorship of Al Unser Jr. for Indianapolis 500 INDIANAPOLIS, IN - - MAY 27, 2004 - - Subway announced today that it will provide the primary sponsorship on the No. 20 machine of two-time Indianapolis 500...
Subway® Restaurants Announces Primary Sponsorship of Al Unser Jr. for Indianapolis 500
INDIANAPOLIS, IN - - MAY 27, 2004 - - Subway announced today that it will provide the primary sponsorship on the No. 20 machine of two-time Indianapolis 500 champion Al Unser Jr. for the 88th running of the acclaimed race on Sunday, May 30, 2004.
Subway has been an active supporter of motorsports for a number of years with a very successful program in NASCAR Nextel Cup which includes two race entitlements and major sponsorship on the No. 16 car of Greg Biffle.
Given the status of the Indianapolis 500 as the greatest spectacle in motorsports as well as the largest one day sporting event in the world, this was an ideal time for Subway to take its sponsorship efforts to the next level.
"With its worldwide audience, the Indy 500 is one of the premier sporting events in the world and the Indy Racing League has developed into a world- class racing series," said Chris Carroll, Marketing Director, Subway Franchisee Advertising Fund Trust. "We saw this as the perfect opportunity to expand our program into another realm of the business, and align ourselves with proven winners in Al Jr. and Patrick Racing."
Subway will join associate sponsor Stacker 2 on the Patrick Racing Chevrolet/Dallara/Firestone entry. "Its great to have Subway involved in the Indianapolis 500," said two-time Indy winner Al Unser Jr. "We'll do everything we can to give them a good run."
Both Al Jr. and Patrick Racing have storied backgrounds at the Indianapolis Motor Speedway. This year Al Jr. is participating in his 17th Indianapolis 500. He will start from the middle of row 6 in the 17th position. In his 16 previous starts, he has posted 10 top-10 finishes, including seven top- fives and the two victories in 1992 and 1994.
2004 will mark Patrick Racing's 24th appearance and 45th start at IMS. To date the team has claimed 20 top-10 finishes, with 14 top-fives, three second place showings, and three wins (Gordon Johncock - 1973 and1982; Emerson Fittipaldi - 1989).
The Indianapolis 500 will air on ABC Sunday, May 30 at 12:00 p.m. (EDT). The pre-race show will begin at 11:00 a.m. (EDT)
About Subway® Restaurants:
Subway Restaurants is the largest submarine sandwich franchise in the world, with more than 21,227 restaurants in 75 countries. Subway was named the number one franchise opportunity in all categories by Entrepreneur magazine in its Annual Franchise 500 ranking for 2004 - for the 12th time in 16 years. Headquartered in Milford, Conn., Subway was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. For more information on Subway Restaurants, please visit www.subway.com.
Subway is a registered trademark of Doctor's Associates Inc.
About Just Marketing:
Just Marketing is an independent full-service motorsports only agency that exclusively represents corporations in all forms of motorsports worldwide. Just Marketing's client list includes SUBWAY®, Diageo, DEWALT Tools, Volkswagen of America, Merrill Lynch, Time Inc., Travelodge, Jackson Hewitt Tax Service, Eli Lilly & Company, and Armor All/STP Products Company. Just Marketing's clients participate in all major motorsports series, such as the NASCAR, Formula One World Championship, Indy Racing League, NHRA, Grand- Am, CART Champ Car World Series, and the American Le Mans Series. For more information, please visit Just Marketing on the worldwide web at www.justmarketing.com.
About Patrick Racing:
Patrick Racing, which is owned and led by one of the most respected names in motorsports, U. E. "Pat" Patrick, is one of the most successful teams in American open wheel racing history. Patrick drivers have started 787 races, won two national championships (Gordon Johncock - 1979; Emerson Fittipaldi - 1989) and taken the checkered flag 45 times.
Unser Jr. hails from one of America's most famous racing families. His father Al is a three-time national champion and a four-time Indianapolis 500 winner, and uncle, Bobby, is a two-time national champion and three- time Indy 500 winner. Unser Jr. is in his fifth season with the IRL and 22nd at the premier level of American open wheel competition. He has amassed a total of 34 career wins (31 in CART and three in the IRL) and two national championships (1990 and 1994).