Budweiser to be associate sponsor for Dario Franchitti at 87th Indy 500. Anheuser-Busch continues support of owner Michael Andretti through team's entry into "Greatest Spectacle in Racing" ST. LOUIS (April 3, 2003) -- Budweiser announced today...
Budweiser to be associate sponsor for Dario Franchitti at 87th Indy 500.
Anheuser-Busch continues support of owner Michael Andretti through team's entry into "Greatest Spectacle in Racing"
ST. LOUIS (April 3, 2003) -- Budweiser announced today that it will serve as an associate sponsor of the entry driven by Dario Franchitti for the 2003 Indianapolis 500. Franchitti is entered to drive the No. 27 Alpine/Archipelago/Motorola Dallara/Honda/Firestone in the Memorial Day classic, scheduled for May 25, at the Indianapolis Motor Speedway.
"Budweiser has a long, rich tradition in open-wheel racing, including two Indy 500 victories, and we're excited about the opportunity to team up with driver Dario Franchitti and continue our relationship with team owner Michael Andretti for this year's event," said Tony Ponturo, vice president, global media and sports marketing, Anheuser-Busch, Inc. "Dario is recognized as one of the top open-wheel racers in the world, and we look forward to supporting Andretti Green Racing as the team continues to be a force in the auto racing world."
Budweiser previously has sponsored winners at the Indianapolis Motor Speedway and in open-wheel motorsports. The "King of Beers" served as the primary sponsor on Bobby Rahal's Indianapolis 500 winning car in 1986 and as an associate sponsor during Juan Montoya's victory in 2000. The brand also was an associate sponsor for the Galles Racing entry driven by Al Unser Jr. in the 2001 Indy 500. Budweiser claimed national team championships in open- wheel racing in 1984 with Mario Andretti and twice with Rahal, in 1986 and 1987.
"We are thrilled to continue our relationship with Budweiser as an associate sponsor for the Alpine/Archipelago/Motorola entry and our driver Dario Franchitti," said Michael Andretti, driver and owner, Andretti Green Racing. "Anheuser-Busch has a great history in motorsports, and I'm proud to have partnered with the brand previously as a driver and now as a team owner."
Franchitti, who will be joined by team manager Kyle Moyer and chief mechanic George Klotz, made his IRL IndyCar Series debut in last year's Indy 500, finishing 19th for Team Green. He will partner with Andretti Green Racing teammates Michael Andretti, Tony Kanaan and Dan Wheldon in attempting to outpace the competition at this year's Indy 500. Franchitti, a 10-time CART series race winner, finished fourth in the CART points standings in 2002 with three victories and one pole. Budweiser was an associate sponsor of Michael Andretti's Indy 500 entry last year. He started in 25th position and finished in 7th place on the lead lap in the race.
Budweiser's associate sponsorship of the Alpine/Archipelago/Motorola entry is supported by brand identification on Franchitti's car, firesuit and helmet, crew uniforms, and garage and pit equipment. Additionally, Franchitti will be featured on billboards in select locations in Indianapolis, as well as in a variety of point-of-sale materials -- including stand-ups, cooler stickers, danglers and c-poles.
Budweiser, the world's best-selling beer and a longtime supporter of motorsports, is brewed by Anheuser-Busch, Inc., the world's largest brewer. The 2003 Budweiser Racing program also features NASCAR Winston Cup Series driver Dale Earnhardt Jr., NHRA top fuel drag racer Brandon Bernstein and Miss Budweiser unlimited hydroplane driver Dave Villwock.