INDY RACING LEAGUE NEWS AND NOTES -- June 28, 2005 Today's IRL headlines 1. ESPN2's coverage of Richmond event shows increase 2. Corning Inc. to sponsor Menards Infiniti Pro Series event at Watkins Glen 1. ESPN2's coverage of Richmond event ...
INDY RACING LEAGUE NEWS AND NOTES -- June 28, 2005
Today's IRL headlines
1. ESPN2's coverage of Richmond event shows increase
2. Corning Inc. to sponsor Menards Infiniti Pro Series event at Watkins Glen
1. ESPN2's coverage of Richmond event shows increase: ESPN2's coverage of Saturday's SunTrust Indy Challenge IndyCar Series race from Richmond International Raceway had a ratings increase of 100 percent vs. 2004 according to Nielsen Media Research.
Saturday's race coverage garnered a 0.4 rating compared to last year's 0.2 rating, marking the third straight race that the IndyCar Series has shown a dramatic increase in ratings.
Coverage of the Indianapolis 500 by ABC Sports on May 29 garnered a 59 percent increase and ESPN's coverage of the Bombardier Learjet 500k on June 11 from Texas Motor Speedway had a ratings increase of 150 percent, making it the highest-rated and most-viewed IndyCar Series race in the network's history.
According to Nielsen Media Research, 40 of the country's top 56 markets stayed the same or saw an increase in ratings for the Richmond race vs. 2004 with eight of those markets showing an increase of at least 200 percent. Ratings in 11 of the metered markets doubled over the 2004 rating.
2. Corning Inc. to sponsor Menards Infiniti Pro Series event at Watkins Glen: Watkins Glen International announced that Corning Incorporated will serve as the title sponsor of the Menards Infiniti Pro Series race during the inaugural Watkins Glen Indy Grand Prix presented by Argent Mortgage, Sept. 23-25.
The race will be called the Corning 100 and is set to take the green flag prior to the start of the highly anticipated IndyCar Series event on Sept. 25.
Corning holds an extensive history at the track dating back to 1983 when Corning Enterprises, then a newly formed subsidiary of Corning purchased the track and formed a partnership with International Speedway Corporation (ISC). In 1997, ISC became the sole owner of the historic facility and continues to run its operations today.
"We are thrilled to have collaborated with Watkins Glen International, a pillar in our local community, during this historical racing event," said Robert L. Ecklin, executive vice president Environmental Products and Strategic Growth at Corning. "We know that Watkins Glen International has worked hard to bring back open-wheel racing to the community and we are thrilled to be able to support their efforts through the sponsorship of the Corning 100."
"Corning Incorporated's support of Watkins Glen International over the years has been outstanding," said Craig Rust, president of Watkins Glen International. "Not only did they understand the importance of the track to our local community and carry out a vision for success by reopening the track in 1984, but they are still supporting us today through race sponsorship. We are excited to be able to continue to grow our relationship with them and look forward to collaborating with other Corning (NY) community leaders."
The 10th season of IRL IndyCar competition continues with the Argent Mortgage Indy 300 at 1 p.m. (EDT) July 3 at Kansas Speedway. The race will be broadcast live on ESPN and the IMS Radio Network. The race also will be available on XM Satellite Radio channel 152 "XM Extreme." The next Menards Infiniti Pro Series race is the Cleanevent 100 on July 16 at Nashville Superspeedway. It will be telecast at 3 p.m. (EDT) July 21 by ESPN2.