Hulman & Company statement regarding strategy planning

News on the business side of INDYCAR and the Indianapolis Motor Speedway.

A statement from Mark Miles, chief executive officer of Hulman & Company, the parent company of the Indianapolis Motor Speedway and INDYCAR:

Car of Ryan Briscoe, Team Penske Chevrolet
Car of Ryan Briscoe, Team Penske Chevrolet

Photo by: Eric Gilbert

"Late last year, Hulman & Company hired the Boston Consulting Group (BCG) to assist in developing a long-term strategic plan for the growth of its motorsports business. Since then, BCG has produced many documents, including an early version of a document that is the subject of several news reports today, that include suggested elements for the plan. BCG examined many important questions throughout this process, including how to define our overall brand, how our motorsports properties can attract more fans, how we can make our races more appealing to television viewers and live audiences, and how we can help our teams, partners and other stakeholders be more financially successful because of our relationship.

"The work BCG has done provides conversation points around several important areas of our business as we shape our thinking about the future, but our strategy has not yet been finalized. As part of finalizing our strategy, we will be sharing information with our stakeholders and listening to their feedback and ideas before we come to any final conclusions. We are in the early stages of this process and will be communicating to our stakeholders and fans as we define our strategy for the future."

Indianapolis Motor Speedway

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About this article
Series IndyCar
Drivers Ryan Briscoe , Eric Gilbert
Teams Team Penske
Article type Breaking news
Tags human & comany, indianaplolis motor speedway, indycar, miles