FORD CONDUCTS ANOTHER SUCCESSFUL WOMEN'S INITIATIVE PROGRAM AT MONTREAL CHAMP CAR RACE INDIANAPOLIS (September 6, 2005) "Ladies start your engines!" In racing we may not get to hear that every weekend, but it was heard in Montreal as Champ...
FORD CONDUCTS ANOTHER SUCCESSFUL WOMEN'S INITIATIVE PROGRAM AT MONTREAL CHAMP CAR RACE
INDIANAPOLIS (September 6, 2005) "Ladies start your engines!" In racing we may not get to hear that every weekend, but it was heard in Montreal as Champ Car Women's Day took to the track during the Molson Indy Montreal.
As a part of Ford's Women's Initiative, Ford of Canada worked collaboratively with the Bridgestone Presents Champ Car World Series Powered by Ford to present Champ Car Women's Day on Friday before the Molson Indy Montreal. Women from all walks of life had the opportunity to take part in demonstrations and instructional classes on car-related issues at Circuit Gilles-Villeneuve.
The 50 women taking part in this program held diverse backgrounds, from corporate executives to the university students looking to begin their careers. It gave them all an opportunity to interact and network while learning about the automotive industry.
"What we are doing here is really unique," said Anne Stevens, Ford Group VP of Canada, Mexico and South America. "We are reaching out to young women and linking them to the excitement of the auto industry and car racing. One of the goals of this program is to show them that there are women in every aspect of the motor industry and they can do it too."
The day began as the women chosen to participate in the program attended three separate training sessions. The first was titled "Under the Hood" where women were taught basic car care, such as how to check fluid levels. The second in the series was hosted by Bridgestone and taught the females about tire issues, such as why tire pressure is important to everyday driving. During the last session the females got to sit down with Champ Car's all female pace car team, to learn driving tips and get an idea of different roles women play in the Champ Car garage area. After those sessions, a few lucky women had a chance to take a Champ Car Fast Lap ride around the Montreal race circuit in a Ford GT with Champ Car pace car driver Kelly Williams, a ride they will never forget.
Montreal's event marked the third in a series of Champ Car Women's Days hosted by Ford. The first was held in Toronto when 50 teachers and students from a local University took part in the day's activities. The second, which included the opportunity to drive the brand new Ford Fusion and award winning Ford Mustang, was held when women from a mixture of backgrounds assembled in Edmonton. The next program will be held in Mexico City in conjunction with Champ Car's season finale event, the Gran Premio de Mexico November 4th, 5th and 6th.