CHAMPCAR/CART: RuSPORT inks U.S, partnership

LONG BEACH, April 8, 2005 - Following the initial practice session for the 2005 Champ Car World Series, RuSPORT announced the formation of a partnership with storage disk maker SanDisk that will give backing to the team's Justin Wilson, driver of...

LONG BEACH, April 8, 2005 - Following the initial practice session for the 2005 Champ Car World Series, RuSPORT announced the formation of a partnership with storage disk maker SanDisk that will give backing to the team's Justin Wilson, driver of the #9 Lola/Ford-Cosworth/Bridgestone entry.

The sponsorship is for four events: this weekend at the 31st Toyota Grand Prix of Long Beach, the premiere South Korea event (October 16th), the Surfers Paradise round a week later and the season closer in Mexico City, set for November 6th.

SanDisk is promoting its Extreme line of memory cards and believes "The Champ Car world Series is the perfect environment to showcase our products' performance in a demanding application," said Linda Wong, product marketing manager. "We are looking forward to working with the RuSPORT team; we believe they have what it takes to be successful in this environment."

Sunnyvale, CA-based SanDisk offers photographic (and other media) storage for all types of applications from the amateur to extreme photographic uses. The firm's flash cards range in capability from 4MB to 8GB. The original inventor of flash storage cards and the world's largest supplier of flash data storage card products, SanDisk uses its patented, high- density flash memory and controller technology to garner more than $1.8 billion in annual sales, half within the United States' borders.

"The pairing of RuSPORT, an organization that needs speed, consistent performance and constantly strives for excellence, with SanDisk, a company whose success depends on those very same attributes," noted team owner Carl Russo, "makes for a fantastic partnership. We provide true excitement on the race track in extreme conditions and SanDisk helps professional photographers translate that excitement to our millions of fans around the globe."

The SanDisk Extreme III line designed for professional photographers who work under extreme conditions and require the fastest data recovery speeds and highest performance available. Wong explained the company is using the racing forum to promote its products because the company can bring the high performance line of storage cards directly to the end user.

Wilson, the tallest driver in the Champ Car paddock is "looking forward to representing the company in the rewarding atmosphere" at RuSPORT. "I've got to make the most of this opportunity," he admitted. The Briton placed seventh in the first practice session of the season this morning with his #9 SanDisk Lola.

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Series IndyCar
Drivers Justin Wilson