Open day a success for JRM Group This weekend saw the JRM Group hold its inaugural open day, where its extensive range of cars, purpose built premises, cutting-edge motorsport engineering facilities and Sumo Power retail parts and road car ...
Open day a success for JRM Group
This weekend saw the JRM Group hold its inaugural open day, where its extensive range of cars, purpose built premises, cutting-edge motorsport engineering facilities and Sumo Power retail parts and road car tuning operation were showcased to the public for the very first time.
Main attraction of the day, and by far the most popular exhibit for the enthusiastic visitors, were the two NISMO-supported Nissan GT-Rs which will race under the group's Sumo Power GT banner in this year's FIA GT1 World Championship. Adding to the occasion, the team's two lead drivers Michael Krumm and Peter Dumbreck were also on hand to answer questions, pose for photos and sign autographs.
"We have embarked on this major global campaign not only to promote the Sumo Power and JRM brands, but to make our products aspirational", said JRM Group Marketing Manager Alan Zini. "However, we can't do this without allowing our customers access and that's why we've broken the mould and given people the opportunity to see and actually touch these very special cars that will be competing in ten races in ten different countries this season."
Another impressive sight for visitors was JRM's range of Mitsubishi Lancer Evolution RS': from its international specification Group N rally cars to its built-for-purpose 400RS track-day car. There was also a line-up of some of the Evo RS' currently in stock, the base-cars that JRM can use to convert into motorsport and performance versions of this iconic competition-bred saloon, many of which will be fitted with specially designed roll cages to enable them to be used for both road and track.
Other cars on display included the company's specially developed 650 bhp Nissan GT-R road car, its four-wheel-drive Mitsubishi Evolution Drag car, the former European record-holding Nissan R33 GT-R Drag car and its new Nissan 200 S15 which has been built to contest the European Drift Championship.
"I am delighted with the response we've had, not just the number of people that visited on the day, but from the comments we received afterwards", said JRM Group Managing Director James Rumsey. "We have a policy to involve our customers as much as possible in what we do and this is the start of many more interactive events we are intending to organise."