Gené joins Motorsport Network as Spanish market contributor
Ferrari F1 test driver and 2009 Le Mans winner to provide exclusive content for Motorsport.com & Motor1.com readers in Spain.
Motorsport Network, the owner of Motorsport.com and Autosport.com, today confirmed it will supplement its recent launch of Motor1.com SPAIN with a content partnership across motoring and motorsport with Marc Gené, the veteran of a distinguished Formula 1 and sports car racing career.
Uniquely, the Catalonian racer will provide an informed perspective on motorsport and will also contribute to Motor1.com’s automotive content, bringing his Formula One and sports car experience to road car tests and reviews.
As a columnist for Motorsport.com, Gené will bring insight gained from his 36 Formula 1 starts and his extensive sportscar experience with Audi Sport Team Joest, Peugeot and Nissan to the world’s largest motorsport website. Marc will provide incisive commentary on the forthcoming F1 season and other highlights of the 2017 motorsport calendar, starting this week in the lead up to the Australian GP.
Marc, who currently works for the Ferrari Corse Clienti programme, said: “It is a real pleasure to work with the Motorsport Network Spain. As an avid car enthusiast and racer alike, this role with Motorsport Network allows me to harness my enthusiasm and hopefully bring a behind-the-wheel perspective to audiences at Motorsport.com and Motor1.com.”
For Motor1.com, Marc will join the road car test team to provide expert video reviews and tests of new car launches.
Francisco Fernández, Publisher of Motor1.com SPAIN said: “We’re delighted to have Marc provide Motor1.com and Motorsport.com readers insights that only a competitor and an experienced auto enthusiast can. Marc’s contributions will enhance our already superb coverage and take it to the next level. We look forward to forging a great content partnership together.”
The agreement with Marc Gené is part of a distinct content strategy aimed at providing audiences with differentiated content.
Senior Vice-President of Business Development, Gustavo Roche, explained: “We now have Motor1.com in eight languages across three continents and we will be adding more throughout the year. Our expansion will continue to be built on exclusive content agreements such as this one announced today with Marc that underline our commitment to our audiences.”
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