F3

ATS: BergHOFF new Formula 3 partner

Just a very few days prior to the 2009 season kick-off, held on the Easter weekend at Oschersleben, the ATS Formula 3 Cup can present a new partner: the Belgium based global player BergHOFF. As manufacturer and supplier, BergHOFF worldwide holds a...

Just a very few days prior to the 2009 season kick-off, held on the Easter weekend at Oschersleben, the ATS Formula 3 Cup can present a new partner: the Belgium based global player BergHOFF. As manufacturer and supplier, BergHOFF worldwide holds a leading position in the international household industry, with branches on every continent.

The new partnership between the ATS Formula 3 Cup and the important international company BergHOFF worldwide once again underlines the significance of the fastest German single-seater series that can look back on a long, successful and incessant history since the foundation of the Formula 3 Association, back in 1975. In the future, the front wings of all the ATS Formula 3 Cup single-seaters will feature white lateral blades decorated with the blue 'BergHOFF' logo. In addition, the 'BergHOFF' writing also will be embroidered on the driver overalls

"Formula 3 in Germany stands for tradition and success," BergHOFF President and company founder Raf Vanthoor underlines to explain the involvement. "And these attributes also are of outstanding importance for BergHOFF. Our company is dynamic and target-oriented, just as today's successful sportsmen. Therefore, we want to accompany and support the young motor-racing talents on their way up, for a while."

The foundation stone of the successful, internationally operating company was laid back in 1994. Some 60 distribution depots, 3,000 sales outlets and more than 12,000 employees clearly underline the company's significant position on the global market. As early as ten years after its foundation, BergHOFF was one of the market leaders in its industrial sector.

BergHOFF is based in Heusden-Zolder, Belgium, right in the neighbourhood of the 'Circuit Zolder', the former venue of the Belgian Formula 1 Grand Prix. The portfolio of the aspiring company ranges from cutlery through glasses, chinaware, cookware and knives to electronic devices.

In Western Europe, BergHOFF operates in every important country: from Germany to Spain, from France to Albania or from Norway to Portugal. In the Middle East, BergHOFF branches can be found in countries such as Israel and Dubai. China and the Philippines are among the Asian nations featuring BergHOFF subsidiaries and on the American continent, BergHOFF is active in the USA, Canada and Brazil. Furthermore, the company also is represented in Oceania (Australia) and Africa (Ghana and Angola).

-credit: formel3.de

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