MERCHANDISE RANGE LAUNCHED "I want to see a sea of green at every race, and wherever I go around the world." These were the words of Tony Fernandes on the day Lotus Racing launched its brand new merchandising range. "It's a challenge to every...
MERCHANDISE RANGE LAUNCHED
"I want to see a sea of green at every race, and wherever I go around the world." These were the words of Tony Fernandes on the day Lotus Racing launched its brand new merchandising range. "It's a challenge to every fan around the world, to show that it's not just football teams and bands that inspire people to wear their clothing, it's now time for Formula One™ fans to show what Lotus Racing means to them."
Lotus Racing leads the way again as the first of the new teams to unveil its very cool range of clothes and accessories, available right now from http://shop.lotusracing.my and, starting at this weekend's Barcelona Grand Prix, at racetracks around the world.
Among the items available in a range of sizes for men (with women and kids sizes available from mid-June), are:
* Team shirts and polo shirts - exact replicas of those worn by the race team around the world
* Heikki and Jarno tees
* Lotus Racing and 18 and 19 race number tees
* Polo shirts in the team's already iconic green
And it's not just about the clothes - a range of accessories is also out now, including lanyards, ear plugs, umbrellas and a team flag.
Prices start from £5.98 for the lanyard and go up to £69.98 for the team shirt, and wherever they are in the world, fans will be able to use a range of payment and delivery options to get their hands on whatever they want, with everything available in British Pounds, Euros, Dollars and Malaysian Ringgits.
Special offers and discounts will be introduced throughout the season, and from the British Grand Prix the expanded range will also include caps, a range of backpacks, more t-shirts for men, women and kids, drinks bottles, key holders, luggage tags and pens.