Ferrari kicks of Wroom 2011

Wrooom gets underway on the snow capped Campiglio

Madonna di Campiglio, 10 January -- The entire Scuderia Ferrari Marlboro driver line-up arrived in the mountains of Madonna di Campiglio this evening, to take part in the twenty first edition of Wrooom, the media event organised by Philip Morris International to kick off the new seasons in Formula 1 and Moto GP. 144 journalists and photographers arrived in the region from no less than eighteen different countries, representing around one hundred different media.

The opening ceremony which should have taken place at the Canale Miramonti, had to be cancelled because of bad weather. These evening, Felipe Massa, Fernando Alonso, Giancarlo Fisichella, Jules Bianchi and Marc Gene, are attending the welcome dinner at the famous Salone Hofer. The Ferrari drivers, along with the riders from the Ducati Marlboro Team will welcome the guests at the press meeting which marks the official start of the amazing Wrooom week.

-source: ferrari

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About this article
Series Formula 1
Drivers Giancarlo Fisichella , Marc Gene , Fernando Alonso , Felipe Massa , Philip Morris , Jules Bianchi
Teams Ferrari