Motorsport Blog
Topic

Motorsport Blog

F1 Social: lost dogs, marketing stunts and birthday wishes.

We are broadening the offering from Tweets of the week to F1 Social, taking in other social media channels as we review the best of the week's post...

F1 Social: lost dogs, marketing stunts and birthday wishes.
Listen to this article

We are broadening the offering from Tweets of the week to F1 Social, taking in other social media channels as we review the best of the week's postings.

This edition of F1 Social takes in some high profile marketing campaigns, a number of birthday wishes and a sneak peak at the operations base of the sport’s newest team.

Jenson Button used social media to track down a beloved pet, the Williams drivers continued their winter training while Toro Rosso took in a spot of pitstop practice.

It was all captured on social media, so here are the JAonF1 team’s top picks:

Red Bull continued to promote Max Verstappen’s F1 run down a mountain on Facebook, but the campaign may reach melting point as company finds itself in hot water over permits for the stunt.

Screen Shot 2016-01-22 at 12.18.31

Ferrari looked ahead to the launch of its 2016 with its (sigh) #ReadySetRed social media campaign.

https://twitter.com/ScuderiaFerrari/status/689041448793157632

Nico Hulkenberg had some help with his trademark selfie this week.

https://twitter.com/HulkHulkenberg/status/688476789904150528

The Williams drivers were data gathering as Felipe Massa spent time in simulator…

https://twitter.com/MassaFelipe19/status/689420433330843649

…and Valtteri Bottas posted some personal telemetry on Facebook.

https://twitter.com/ValtteriBottas/status/689450406909313024/photo/1?utm_source=fb&utm_medium=fb&utm_campaign=ValtteriBottas&utm_content=689450406909313024

Max Verstappen had some advice for anyone struggling with the January blues. https://twitter.com/Max33Verstappen/status/689054395259031552

Jenson Button used his Instagram page to help find one of his “best buddies” who went missing in London this week.

Screen Shot 2016-01-22 at 12.49.42

Ahead of the new F1 campaign Toro Rosso got some pitstop practice in…

https://twitter.com/ToroRossoSpy/status/689504116683493378

… and Guenther Steiner used Facebook to provide eager Haas F1 fans with a sneak peak inside its UK base…

Screen Shot 2016-01-22 at 12.47.10

… while Lotus/Renault got its followers to send in their ideas for a 2016 livery.

https://twitter.com/Lotus_F1Team/status/689495720722894848

And finally, it was a bumper birthday week as Button, Jolyon Palmer and Franz Tost all celebrated their big days.

Screen Shot 2016-01-22 at 12.18.51

 

 

Screen Shot 2016-01-22 at 12.38.56
shares
comments

Opinion: Will Channel 4 shake the UK F1 TV tree, or copy the BBC?

Red Bull engine deal shows Renault's new approach - Abiteboul

How Vasseur has begun Ferrari’s mission to keep Leclerc on side

How Vasseur has begun Ferrari’s mission to keep Leclerc on side

Prime
Prime
Formula 1
GP Racing

How Vasseur has begun Ferrari’s mission to keep Leclerc on side How Vasseur has begun Ferrari’s mission to keep Leclerc on side

Why Red Bull's biggest F1 adversary is now itself

Why Red Bull's biggest F1 adversary is now itself

Prime
Prime
Formula 1
Saudi Arabian GP
Jonathan Noble

Why Red Bull's biggest F1 adversary is now itself Why Red Bull's biggest F1 adversary is now itself

How Tost's public lack of trust could hurt AlphaTauri

How Tost's public lack of trust could hurt AlphaTauri

Prime
Prime
Formula 1
Saudi Arabian GP
Jake Boxall-Legge

How Tost's public lack of trust could hurt AlphaTauri How Tost's public lack of trust could hurt AlphaTauri

What Perez's Jeddah joy means for the hopes of a real F1 title fight

What Perez's Jeddah joy means for the hopes of a real F1 title fight

Prime
Prime
Formula 1
Saudi Arabian GP
Alex Kalinauckas

What Perez's Jeddah joy means for the hopes of a real F1 title fight What Perez's Jeddah joy means for the hopes of a real F1 title fight

Saudi Arabian Grand Prix Driver Ratings 2023

Saudi Arabian Grand Prix Driver Ratings 2023

Prime
Prime
Formula 1
Saudi Arabian GP
Alex Kalinauckas

Saudi Arabian Grand Prix Driver Ratings 2023 Saudi Arabian Grand Prix Driver Ratings 2023

How Perez kept Verstappen’s Saudi Arabian GP surge at bay

How Perez kept Verstappen’s Saudi Arabian GP surge at bay

Prime
Prime
Formula 1
Saudi Arabian GP
Jake Boxall-Legge

How Perez kept Verstappen’s Saudi Arabian GP surge at bay How Perez kept Verstappen’s Saudi Arabian GP surge at bay

The enormous job facing F1 for its Vegas gamble to pay off

The enormous job facing F1 for its Vegas gamble to pay off

Prime
Prime
Formula 1
Las Vegas GP
GP Racing

The enormous job facing F1 for its Vegas gamble to pay off The enormous job facing F1 for its Vegas gamble to pay off

Testing times for Vasseur, but the true challenge at Ferrari is about to come

Testing times for Vasseur, but the true challenge at Ferrari is about to come

Prime
Prime
Formula 1
Jonathan Noble

Testing times for Vasseur, but the true challenge at Ferrari is about to come Testing times for Vasseur, but the true challenge at Ferrari is about to come