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BRDC puts new management team in at Silverstone, British GP ticket sales up 16%

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BRDC puts new management team in at Silverstone, British GP ticket sales up 16%
Jan 7, 2015, 7:16 PM

Silverstone Circuit, the home of the British Grand Prix, has a new management team to take on the challenge of making the venerable old circuit mor...

Silverstone Circuit, the home of the British Grand Prix, has a new management team to take on the challenge of making the venerable old circuit more customer friendly and ensuring that the F1 race is as close to a sell out as possible.

The circuit is owned by the British Racing Drivers' Club, which has carried out a review of the activities of the previous management and looked at the scope of potential for Silverstone not just as a racing venue for all categories of motorsport, but also as a business park, motorsport hub and entertainment venue.

Patrick Allen replaces Richard Phillips as Managing Director, while the BRDC's secretary Stuart Pringle takes on the role of Sporting Director at Silverstone. He will oversee the event management and circuit operations side of the business.

According to Allen, “Silverstone has great potential to become the ultimate entertainment venue and with the support of the team I believe we can make it the place to go.

"I want our customers to know that they can visit the circuit any weekend of the year and be guaranteed an amazing value for money experience whether that is to watch motor racing, visit a music concert, enjoy a food festival or attend an exhibition.”

XPB.cc

A statement from the BRDC, which is led by former F1 driver Derek Warwick, said, "advance sales for the 2015 British Grand Prix (are) up 16% on 2014 with many grandstands already sold or close to selling out.

"Plans are afoot to make the 2015 event a four day festival of entertainment which will include concerts, pit walk and parades to support the on track action."

For information on this year's British Grand Prix and ticket sales, which includes a 10% discount on some tickets, click here http://www.silverstone.co.uk/events/2015-british-grand-prix/
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