Senna in Concert will remember the hero Ayrton Senna Mega musical show on March 20th marks official opening of the Ayrton Senna No Limits events The three-time F1 World Champion's fans are in pole position ready to start the Ayrton Senna Year....
Senna in Concert will remember the hero Ayrton Senna
Mega musical show on March 20th marks official opening of the Ayrton Senna No Limits events
The three-time F1 World Champion's fans are in pole position ready to start the Ayrton Senna Year. The 2004 commemorative events will begin on March 20th, the eve of the Senna anniversary when he would be 44-year-old, with a high-style mega musical show - Senna in Concert, a tribute to the Brazilian hero.
The concert will be held at the Paulo Machado de Carvalho Stadium in São Paulo, most known as Pacaembu Stadium, where about 30,000 people are expected to remember the fabulous career and life of Ayrton Senna. Senna in Concert is a production of the Ayrton Senna Institute in association with Sight.Momentum, with major support from Tim and Renault, and also with the sponsor of Chandon, Golden Cross, and the City of São Paulo. The mega concert will join many artists and personalities to celebrate the Senna's legacy to Brazilian people: his values.
"Ayrton will always be remembered for his talent and victories as a pilot, but there is much more. Ayrton was proud of being a Brazilian, and pursued the ideal of building a more just and equitable nation. As a person or as a professional, he always showed his beliefs and values by his actions in such a way that he won admiration and respect. This year we want to celebrate his values to evoke the Ayrton Senna that lives within each of us to remember that hard work combined with determination and discipline can make a dream come true", says Viviane Senna, president of the Ayrton Senna Institute.
Senna in Concert will be an unique opportunity to see some of the most popular Brazilian artists in popular music together in one place: Milton Nascimento, Caetano Veloso, Chico Buarque, Daniela Mercury, Frejat, Gilberto Gil, Ivete Sangalo, and Sandy & Junior. Personalities such as the journalists Chico Pinheiro and Galvão Bueno, the four-time champion Dunga, the two-time champion F1 Emerson Fittipaldi, as well as the TV presenter Xuxa will also be present. Other personalities like the musician Herbert Vianna, the world champion Ronaldinho, and the tennis champion Gustavo Kuerten will appear on video.
With the artistic direction of José Possi Neto, the mega concert will have scenery and technological effects never seen before in the country. "The set list was based on Ayrton Senna's values to illustrate concepts such as determination, faith, patriotism, courage, and persistence using popular music and images", says the concert director. There will be a lot of emotion in this concert, as well as musical presentations combining two and four artists who will perform together for the first time. The appearance of the president Lula on video will be another special moment in the show.
Senna in Concert marks official opening of the Ayrton Senna do Brasil / Ayrton Senna No Limits projects, which will include a series of concerts, events and exhibitions in Brazil and abroad throughout 2004, such as the Ayrton Senna Experience Exhibition to be displayed in Brazil, Europe, and Japan, the Ayrton Senna Racing Day, a relay marathon to take place in Interlagos, São Paulo in August, among other events.