Yuki Tsunoda launches street style clothing brand ahead of Red Bull debut

Yuki Tsunoda is gearing up for a very busy week — both on and off the track. The Japanese driver, who is set to replace Liam Lawson at Red Bull when F1 heads to his home country this weekend, is also launching his clothing brand, Venti Due, set to be available for fans to purchase online, or at a pop-up in Suzuka City.

His first drop features hoodies, crew necks, oversized jerseys, balloon pants, a canvas tote bag and a beanie. The brand motif heavily involves the number 22, along with a maple leaf and the slogan, ‘fast on track, effortless in style.’ Some eagle-eyed fans even spotted a subtle 'Y' and 'T' in the leaf design.  Japanese artist Jinya Yamakawa, who has previously collaborated with the 24-year-old on his helmet designs, is part of the creative team for Venti Due (the brand name translates to ’22’ in Italian). The first drop was set to be released on March 31, however it’s unclear when the site will go live.

Meanwhile, Tsunoda has been preparing for his Red Bull debut after having completed just four seasons at the energy drink giant’s junior team. Although he was initially turned down for the second seat for the 2025 season, he is finally being afforded the opportunity to prove himself alongside four-time world champion, Max Verstappen, after the team dropped Lawson for his poor performances less than three races into the season.

This year was also the first time Tsunoda had stepped into a team leader role, as he partnered 20-year-old rookie Isack Hadjar for Australia and China. As the clear number one driver, he put in some impressive performances, finishing 16th in China and 12th in Australia, while also earning three championship points (compared to Lawson's zero) — something the higher-ups seem to have noticed and led to the quick, early-season promotion. Though, that second seat may come with some baggage. Hopefully, time will tell if Tsunoda can hold his own so that he might find himself sticking around longer than his former counterparts who have also graced the 'cursed' second Red Bull seat.