NASCAR's WAM Inc Darlington for Moms news

Huggies and Pull-Ups Brands to Donate $10,000 to Women's Auxiliary of Motorsports in Honor of NASCAR Moms South Carolina-based Children's Chance beneficiary of donation DARLINGTON, S.C., May 5, 2008 -- Huggies and Pull-Ups brands, ...

Huggies and Pull-Ups Brands to Donate $10,000 to Women's Auxiliary of Motorsports in Honor of NASCAR Moms

South Carolina-based Children's Chance beneficiary of donation

DARLINGTON, S.C., May 5, 2008 -- Huggies and Pull-Ups brands, along with Rite Aid Pharmacy, are delivering a special "thank you" to all moms this Mother's Day weekend. Huggies and Pull-Ups brands will be presenting the Women's Auxiliary of Motorsports with a $10,000 check at Darlington Raceway during the NASCAR race weekend to aid the organization's commitment to enriching the lives of women, children, and families. In addition to the donation, the Kimberly-Clark sponsored No. 27 Ford Fusion will honor all moms by featuring a special paint scheme of the Huggies, Pull-Ups and Rite Aid brands.

Cindi Coleman, mother of NASCAR Nationwide Series No. 27 driver Brad Coleman, and Ann Schrader, Women's Auxiliary of Motorsports board member and wife of NASCAR driver Ken Schrader, will be joined by Rite Aid representatives Julie Leonard and Lori Camp Rogan to present the $10,000 check. The donation will benefit Children's Chance, a nonprofit organization based in Columbia, S.C. that provides non-medical resources for South Carolina families who have children facing cancer.

"As 'Mom's No. 1 Fans,' Huggies and Pull-Ups brands are pleased to make this donation to support not only the NASCAR community, but families in the Carolina region that will benefit from our support," said Chris Bofinger, Consumer Promotion Manager for Kimberly-Clark's Baby & Child Care brands. "We also have put together a special gift for moms in the region -- a Mother's Day value booklet with $15 worth of savings -- that will be available in all Rite Aid stores in North Carolina and South Carolina during Mother's Day week." In addition, shoppers will find an offer for 20 FREE Photo Prints and a Pharmacy Transfer Gift Card offer.

Mother's Day is very special to Cindi Coleman and she values the time she spends with her family and especially the quality time with her children.

"Family time is very important to the Coleman family," Coleman said about her family, which includes husband Brandon, sons Brandon III and Brad, and daughter Brooke. "Going to some of Brad's races, and traveling to see Brandon III and Brooke in support of all of their endeavors has given me the opportunity to share special moments with each of them, moments that I will cherish forever as a mother. I know all moms share those special moments with their children, which is why I am honored to be a part of the celebration with the Rite Aid, Huggies and Pull-Ups brands."

Ann Schrader shares those special moments with her husband and children, but the dedicated wife and mother has also been able to remain very active in numerous community activities. She currently serves as an officer on the board for the Women's Auxiliary of Motorsports.

"Over the past 10 years as a board member with the Women's Auxiliary of Motorsports, and traveling with my own family, I have witnessed families facing many challenges," Schrader said.

"The Women's Auxiliary of Motorsports is so grateful to have Huggies and Pull-Ups brands make a charitable donation that will help women, children, and families through those tough times."

These leading brands understand that with their important responsibilities, not all mothers will be able to make it to the NASCAR Nationwide Series Diamond Hill Plywood 200 at Darlington Raceway on Friday, May 9. But, they can still take part of the Mother's Day celebration at Rite Aid stores throughout North Carolina and South Carolina.

The No. 27 Rite Aid Ford Fusion also will make special appearances at select Rite Aid stores in the Carolinas, offering fans an up-close and personal look at one of Brad Coleman's race cars.

About Kimberly-Clark

Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people-nearly a quarter of the world's population-trust K-C brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No. 1 or No. 2 share position in more than 80 countries. To keep up with the latest K-C news and to learn more about the company's 136-year history of innovation, visit

About Rite Aid Corporation

Rite Aid Corporation is one of the nation's leading drugstore chains with more than 5,000 stores in 31 states and the District of Columbia with fiscal 2008 annual sales of more than $24.3 billion. Information about Rite Aid, including corporate background and press releases, is available through the company's website at

About Baker Curb Racing

Combining speed and sound, Baker Curb Racing is bringing a new tune to Nashville and the NASCAR Nationwide Series. After acquiring Brewco Motorsports last fall, Nashville businessman Gary Baker combined forces with record executive Mike Curb to found Baker Curb Racing.

Based out of the Nashville area, the team became a vision of Baker and Curb's based on their passions for racing and a desire to bring a new professional team to the city landscape to help satiate the desires of local NASCAR fans. With the Baker Curb combination, the dynamic duo is expecting to produce more trips to Victory Lane behind young rising star Brad Coleman who is behind the wheel of the No. 27 Kleenex Ford Fusion. The race team will also field the No. 37 Ford Fusion driven by Brad Baker and various other drivers throughout the season. To keep up with the cars, please visit

About Children's Chance

Founded in 1996, Children's Chance is the only statewide nonprofit organization that is dedicated to providing South Carolina children facing cancer and their families with non-medical financial, emotional, and, psychological support. Proceeds from the "Women's Auxiliary of Motorsports" donation will fund a variety of programs including art therapy, counseling, special events for families, Discretionary funds which help families pay non medical bills such as mortgage or electric payments, and Angel Funds which provide families with small out of pocket expenses to make their trips to the clinic a little easier, such as gas or food cards. For more information about Children's Chance, please contact (803) 254-5996 or visit us online at:

About Women's Auxiliary of Motorsports

The Women's Auxiliary of Motorsports, Inc. (WAM, Inc.), was established in 2004 with the merger of the Winston Cup Racing Wives Auxiliary and the Busch Series Ladies Association. The Auxiliary's mission is to enrich the lives of women, children, and families through educational and wellness programs. In addition, the Women's Auxiliary of Motorsports, Inc. helps support organizations with likeminded missions and purposes. For more information on WAM be sure to visit

-credit: taylorPR

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Series Charity
Drivers Ken Schrader , Brad Baker , Brad Coleman