PORSCHE GT3 CUP CHALLENGE AUSTRALIA SECURES NAMING-RIGHTS SPONSOR Porsche Insurance, a division of Porsche Financial Services Australia, is the new Naming Rights sponsor of the Porsche GT3 Cup Challenge Australia. The announcement was made...
PORSCHE GT3 CUP CHALLENGE AUSTRALIA SECURES NAMING-RIGHTS SPONSOR
Porsche Insurance, a division of Porsche Financial Services Australia, is the new Naming Rights sponsor of the Porsche GT3 Cup Challenge Australia.
The announcement was made today ahead of Round 2 of the Series to be held at the Phillip Island Grand Prix Circuit on August 9 & 10 by Porsche Insurance General Manager Michael Ferreira and Porsche GT3 Cup Challenge Australia Category Administrator, Jodi Zylstra.
Porsche Insurance see the newly formed Porsche racing series as a great platform for the Club level Porsche enthusiast to step up into National level racing, and said that the growth potential for GT3 Cup Challenge was a major attractor for their company.
"Porsche Insurance offers products tailored specifically for the Porsche enthusiast and we are pleased to partner the GT3 Cup Challenge," said Ferreira.
"It has a great mix of self-funded drivers, and an organising body dedicated to growing the category much further.
"The national and international television coverage and opportunity to network with some of Australia's leading business people are also benefits of our sponsorship."
Ms Zylstra said she was delighted to secure such a reputable brand committed to the Porsche enthusiast as the category's inaugural Naming Rights sponsor.
"This is great news. The Porsche GT3 Cup Challenge series is predominantly aimed at the Porsche enthusiast, with a focus on cost-effective racing with like-minded people. A Naming Rights sponsor was the next logical step, and to secure one with such a synergy to the Category is fantastic," said Zylstra.
"On behalf of the Porsche GT3 Cup Challenge fraternity, I would like to welcome Porsche Insurance to the category and I look forward to a very exciting future."
The Porsche GT3 Cup Challenge will feature three remaining rounds in 2008 starting at the Phillip Island Grand Prix Circuit and culminating with the final round at Symmons Plains in late September.
In 2008, the category will be telecast in more than 26 countries and 80 territories throughout Australia on SBS and FoxSports, and Europe, Africa and Asia on Motors TV, with a potential audience reach of more than 40 million viewers.
Porsche Insurance now joins Michelin and Revolution Racegear as sponsors for the GT3 Cup Challenge in its inaugural year.