Powersports Group names development director

Mike Kidd Finds a New Position Among Old Friends in Advanstar's Powersports Group SANTA ANA, Calif.-- April 15, 2004 -- The Powersports Group, one of the largest producers of trade and consumer shows worldwide for the motorcycle, Big Twin and...

Mike Kidd Finds a New Position Among Old Friends in Advanstar's Powersports Group

SANTA ANA, Calif.-- April 15, 2004 -- The Powersports Group, one of the largest producers of trade and consumer shows worldwide for the motorcycle, Big Twin and ATV markets, today announced the group has just hired on 35-year powersports industry veteran Mike Kidd as Business Development Director. Kidd, most recently a Vice President in the motorsports division of Clear Channel Communications, will now be focused on finding and pursuing key growth opportunities for the Powersports Group.

"Mike Kidd embodies the forward-thinking attitude the Powersports Group is known for," says Vice President, Mike Webster. "Our vision as a group doesn't just apply to making our present products the best they can be. It extends to our idea of where the industry is headed and how our group can best serve the industry's needs. Mike will be a valuable asset to the group as we work to bring this vision for the future to fruition.

"Plus Mike's not only a great addition to our team," adds Webster, "but a great friend, too. Mike, Tracy and I first met at his premier Arenacross event at the Tarrant County Convention Center in 1984. Together, we've developed a long working history."

Mike Kidd comes to the Powersports Group after seven years serving as a Vice President in the motorsports division at Clear Channel Communications. Mike is perhaps best known for launching Arenacross racing in the U.S. in 1984. A few years prior to the inception of Arenacross, Mike was awarded the prestigious title of 1981 AMA Grand National Champion. In 1997 he sold his company and moved to Clear Channel.

"Mike is a wonderful addition to the group. Not only does he understand the industry from a business perspective, he also benefits from his perceptions as a life-long enthusiast," says Powersports Group General Manager, Tracy Harris. "Mike's working knowledge of the industry provides a great foundation as he works on strengthening the group's relationship with key industry contacts, exploring future sponsorship and partnership opportunities, and improving the attendee marketing and growth of our events."

"I'm anxious to get started," says Kidd. "This is a great opportunity to work with a staff I'm already very familiar with, and a company that shares my growth-oriented vision of the future. I look forward to exploring new areas of the industry with a very experienced team of visionaries and enthusiasts."

Mike Kidd begins as Business Development Director of Advanstar's Powersports Group, starting immediately. He will be working for the Powersports Group out of Fort Worth, Texas.

For more information on the Powersports Group, please contact Marguerite Gervais at: (714) 513-8646 or visit our show websites at: www.teampowersports.com, www.motorcycleshows.com, www.bigtwinexpo.com and www.dirtexpo.com.

-psg-

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