Nazareth Speedway welcomes new partners

Nazareth Speedway finalizes new partnerships during off-season. Gatorade and Wachovia join the growing list of national companies with at-track presence. Nazareth, PA (May 5, 2003) - During the off-season, Nazareth Speedway finalized deals with...

Nazareth Speedway finalizes new partnerships during off-season.
Gatorade and Wachovia join the growing list of national companies with at-track presence.

Nazareth, PA (May 5, 2003) - During the off-season, Nazareth Speedway finalized deals with two recognized and respected corporations in the country, as Gatorade and Wachovia will each have a major presence at "The World's Fastest Mile" for the upcoming racing season.

Gatorade becomes the Official Sports Beverage of Nazareth Speedway, as well as have Naming Rights to Victory Lane. From now on, the winning driver from any of the major motorsports events held at Nazareth Speedway will be celebrating their victory inside "Gatorade Victory Lane."

Wachovia will also join the roster of companies supporting the historic tri-oval this season, becoming the "Official Financial Services Provider of Nazareth Speedway," while also receiving naming rights to the popular Corporate Concourse, now titled Wachovia Village.

"We are very fortunate to have the opportunity to establish a partnership with both Gatorade and Wachovia, two companies that are held in the highest regard across the country," said track president Craig Rust. "It is a credit to the dedication of our sales staff to secure these very well-known corporations, both of whom look forward to helping Nazareth Speedway host two world-class racing events this season."

Wachovia Corporation is a diversified financial services company that provides a broad range of banking, asset management, wealth management, and corporate and investment banking products and services. With more than 80,000 employees, they are able to serve 20 million banking, brokerage, and corporate customers primarily on the East Coast, as well as through investment banking offices in selected locations. Wachovia also has full-service retail brokerage offices that serve customers under the Wachovia Securities name in 49 states and global services are provided through 30 international offices. For more information, visit www.wachovia.com.

Gatorade Thirst Quencher, the nation's leading sports drink, is backed by 35 years of research. Gatorade is scientifically formulated and athletically proven to quench thirst, replace fluids and electrolytes and provide carbohydrate energy to enhance athletic performance. Nothing rehydrates, replenishes and refuels better than Gatorade. Gatorade is the official sports drink of the NFL, NBA, WNBA, Major League Baseball, US Soccer, MLS, Arena Football League (AFL), American Volleyball Professionals (AVP) and numerous professional, collegiate and amateur teams and events throughout the world. Gatorade is manufactured by PepsiCo Beverages and Foods, a division of PepsiCo. For more information, visit www.gatorade.com.

The race season begins at Nazareth Speedway on May 17-18, 2003 with the return of the NASCAR Busch Series to the Lehigh Valley in the Goulds Pumps ITT Industries 200. Jason Keller will return to defend his title at "The World's Fastest Mile" against some of the most talented drivers on the circuit, including Randy LaJoie, Scott Riggs, Scott Wimmer, Bobby Hamilton, Jr. and Kerry Earnhardt. And don't miss all the action of the Service Electric 100, as Nevin George, Tony Hirschman and Ted Christopher renew their battle for NASCAR Featherlite Modified title.

For more information, please visit www.nazarethspeedway.com or call 1-888-629-RACE (7223).

-ns-

Be part of something big

Write a comment
Show comments
About this article
Series Automotive
Drivers Bobby Hamilton , Jason Keller , Scott Riggs , Kerry Earnhardt , Scott Wimmer , Nevin George