BUSCH: Adam Petty Hit Hard

PETTY "HIT" HARD IN ROOKIE SEASON ATLANTA, GA (October 25)- When word gets out that a driver's had a lot of hits, images of twisted sheet metal, the infield care center and Bristol Motor Speedway immediately spring to mind. However, for Busch...

PETTY "HIT" HARD IN ROOKIE SEASON

ATLANTA, GA (October 25)- When word gets out that a driver's had a lot of hits, images of twisted sheet metal, the infield care center and Bristol Motor Speedway immediately spring to mind. However, for Busch Series rookie Adam Petty, the phrase is music to his ears...or rather, to his modem.

On Friday night, the fourth-generation racer's web site, www.adampetty.com, topped the 4.5 Million hits mark for 1999, on the crest of a 132,000-hit week. As Petty's number is 45, the landmark was cause for celebration, and one lucky fan was the recipient. Michelle Harris, a self-admitted regular visitor to the youngest Petty's site, was the lucky fan to log on just as the checkered flag dropped on the historic 4.5 million mark. Harris, who lives outside of Atlanta, GA, is also a member of Petty's Fan Club.

The strength of the website lies in the online accessibility Petty has given his fans. Up to the minute news, statistics, and digital photos cram the site's pages, while continual banter in the discussion section covers all things Petty...and then some. Following each event, Petty posts a journal, bringing his fans up to speed on the inner-workings of his Sprint Prepaid PhonecardSM Team, and occasionally addressing issues brought up by fans.

"We're trying to do things that set us apart from the other drivers and teams," Petty said. "The website is just one of those things that allows us to give our fans an in-depth look at what happens on and off the track," he added. "It's awesome that we've gotten four-and-a-half-million hits."

As Petty's Busch career has taken off, so has Internet interest in the young star. Petty's site amassed over 200,000 hits during the Charlotte weekend in early October, and routinely passes that mark every week, making his web address one of the most popular on the racing scene.

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Series Automotive , NASCAR XFINITY
Drivers Adam Petty