ASTON MARTIN APPOINTS HEAD OF PRODUCT COMMUNICATIONS AND MOTORSPORT Aston Martin is pleased to announce the appointment of David King to the new position of Head of Product Communications and Motorsport. David will report to Janette Green, ...
ASTON MARTIN APPOINTS HEAD OF PRODUCT COMMUNICATIONS AND MOTORSPORT
Aston Martin is pleased to announce the appointment of David King to the new position of Head of Product Communications and Motorsport. David will report to Janette Green, Director, Brand Communications.
In his role as Head of Product Communications, David will be the main interface for all aspects of product for automotive and motorsport media around the world.
David brings with him 12 years of engineering experience at Aston Martin, plus a lifetime's passion for all aspects of motorsport. David's involvement with motorsport extends back to the mid 1980s, when he drove and navigated Group B rally cars, as well as playing a hands-on role in their construction.
David joined Aston Martin in 1995, where he worked on the launch of the DB7. He subsequently helped develop the technical proposal for the introduction of the innovative V/H platform architecture and has since played a key role in the development of Aston Martin's current award-winning line-up.
During his eleven years as Chief Programme Engineer at Aston Martin, David has led the DB7 Vantage, DB9 and V8 Vantage programmes, contributing most recently to the V8 Vantage Roadster, DBS and Vantage N24 race car.
"I am delighted to welcome David to the Brand Communications team," says Janette Green, Director, Brand Communications. "David's broad product knowledge and experience of motorsport will complement the skills of the Brand Communications team. He already has the respect of the media he has met in his engineering role and I have every confidence that he will use his expertise to increase Aston Martin's global product and motorsport awareness."
David used the extensive knowledge he gained as Chief Programme Engineer for the V8 Vantage in his role as Team Manager for the assault on the Nurburgring 24-hour race and this experience will be vital in launching the new V8 Vantage N24 race car. David also works closely with Prodrive, Aston Martin's racing partners, in the international GT1 and GT3 classes.
"From a product launch point of view it's going to be a very exciting year," says David. "With the long-awaited V8 Vantage Roadster first in line for international release, as well as the forthcoming DBS model I hope to bring my planning and strategic skills to the Brand Communications team."
As well as product launches, there are also major motorsport dates ahead: not only is the original N24 team keen to have another crack at the Nurburgring, but Aston Martin will be going back to Le Mans for the third time. 2007 will be a crucial year for Aston Martin, and David's appointment will help ensure that new challenges are met.
Reporting to David will be Sarah Durose, Motorsport Communications Manager and Matthew Clarke, Product Press Officer.
Barbara Prince will continue in her role as Manager, Corporate Communications, and reporting to her will be Kevin Watters, Corporate Press Officer, and Debbie Feeley, Communications Co-ordinator.
Other key members of the Brand Communications team include John Muirhead, Marketing Communications Manager and Lynne Radford, Licensing and Merchandising Manager.
-credit: aston martin