iRACE to provide a glimpse into the Driver's world. FOR IMMEDIATE RELEASE Detroit, Mich. (August 8, 1997) An exclusive arrangement has been reached between the popular motorsports web site iRACE and Team Platinum to provide iRACE web...
iRACE to provide a glimpse into the Driver's world.
FOR IMMEDIATE RELEASE
Detroit, Mich. (August 8, 1997)
An exclusive arrangement has been reached between the popular motorsports web site iRACE and Team Platinum to provide iRACE web site guests with an up-close-and-personal view of the Driving Experience.
iRACE has contracted an on-board camera through John Mullin Incorporated which was attached to the Per4mer race car of Anthony Lazzaro at the KOOL/Toyota Atlantic race at Cleveland last month. Selected portions of the on-board tape from the race will be fed into the web site allowing guests to view the ride in real time. Lazzaro will provide a voice over of the race segment to give viewers a drivers' perspective' of the track activity.
"This is a unique experience for us and a great opportunity to give our guests something that no one else has tried," commented Dan Crescenti from iRACE. "Although due to online bandwidth limitations, we will only be able to use about five minutes of actual footage. But those five minutes will provide quite a ride!"
"Eventually," Crescenti continued, "we will be able to provide direct feed so that guests can ride along and experience events at the same time as the driver."
iRACE has also teamed up with Platinum Sound and another Team Platinum sponsor, Budget Car and Truck Rental, to offer a contest in conjunction with the Las Vegas IRL race in October. Details on the contest can be found at www.irace.com.
iRACE provides motorsports insight to more than two million guests per month on their web site. Contests, live chats with drivers and fans, business and news updates, and the latest breaking stories in motorsports are available at www.irace.com.
Platinum Sound manufactures Multi Media and Video Game Products and is the primary sponsor for Anthony Lazzaro in the KOOL/Toyota Atlantic Championship.
### For more information contact Becky Baranouski, Race Management Group, (281) 855-7162