Brandon McReynolds Partners with Activ8 Communications MOORESVILLE, N.C. (July 8, 2010) - Brandon McReynolds signed with Activ8 Communications for his public relations, branding and social media needs. McReynolds, a native of Mooresville, N.C.,...
Brandon McReynolds Partners with Activ8 Communications
MOORESVILLE, N.C. (July 8, 2010) - Brandon McReynolds signed with Activ8 Communications for his public relations, branding and social media needs. McReynolds, a native of Mooresville, N.C., will team up with the firm to expand his brand in the motorsports industry.
"I am thrilled to work with the Activ8 team," said McReynolds. "I came to Activ8 to work with someone like Mike Calinoff. He works with me on the track as my spotter, and we can carry that relationship over to off-the-track performance like public relations and sponsorship needs."
In 2010, McReynolds made his ARCA Racing Series debut at Salem Speedway in April and competed with the series at Talladega Superspeedway. He also collected a victory at Rockingham Speedway in the UARA Late Model Series. The 19-year-old was invited to race in the Denny Hamlin Foundation Short Track Showdown at Southside Speedway, where he competed against the top NASCAR Sprint Cup and late model drivers. He finished fifth against the stacked field in the charity event. In the past, McReynolds competed in Bandolero Nationals and raced in the UARA Series and the Allison Legacy Series.
Activ8 Communications, based in McReynolds' hometown of Mooresville, N.C., is a full-service public relations and branding firm founded by veteran NASCAR Sprint Cup Series spotter Mike Calinoff.
"This partnership is exciting, especially because of my relationship over the years with Larry McReynolds," said Calinoff. "We have built a friendship and working relationship, and I cannot wait to work with them. The McReynolds name has been synonymous with champions for years, and I'm honored to continue that tradition now working with Brandon."
bmac Larry McReynolds, Brandon's father, and NASCAR racing analyst and former crew chief, is also excited to join forces with Activ8. "I understand the importance for a young driver to be involved with a respectable public relations and branding firm to not only promote him as a racecar driver but also as the person he is off the race track," said Larry McReynolds. "I've seen early that this is the strategy at Activ8 Communications. The other thing I continue to see is that Activ8 is a company that initiates and does a great job of following through. I know Brandon and I are excited to have a firm stand behind a young driver, help find sponsorship for him to race, and elevate his image."
-source: brandon mcreynolds PR