CBS SPORTS KICKS OFF COVERAGE OF AMERICAN LE MANS SERIES Braselton, Ga. - For the fifth consecutive year the relationship between CBS Sports and the American Le Mans Series brings the fastest-growing auto racing circuit to network television.
CBS SPORTS KICKS OFF COVERAGE OF AMERICAN LE MANS SERIES
Braselton, Ga. - For the fifth consecutive year the relationship between CBS Sports and the American Le Mans Series brings the fastest-growing auto racing circuit to network television. This weekend CBS Sports, a programming arm of the nation's No. 1-rated entertainment network, kicks off its 2006 coverage of the American Le Mans Series with the Lone Star Grand Prix in Houston. - the first of five straight Series races to be broadcast on CBS. Broadcast of the Lone Star Grand Prix is set for 1-3 p.m. EDT on Saturday, May 13.
"CBS Sports has been an important partner for the American Le Mans Series, and the network enables us to offer the best overall television package in road racing," said American Le Mans Series President and CEO Scott Atherton. "Our CBS package has gradually grown thanks to increased viewer and Series partner interest. CBS Sports also has responded with additional support in the way of the development of a road racing talent team as well as more air time opportunities and promotions."
Via America's most watched television network, 110.8 million households have access to the Series through the CBS network and its more than 210 television stations and affiliates. Following Round Two in Houston, the 2006 Series broadcast schedule on CBS features the American Le Mans at Mid-Ohio on May 21 (1-3 p.m. EDT), the New England Grand Prix on July 2 (4-6 p.m. EDT), the Grand Prix of Utah on July 16 (2-4 p.m. EDT) and the Portland Grand Prix on July 23 (3-5 p.m. EDT).
"With five events in a row, we are thrilled to be bringing top-level, world-class sports car racing to a broad and diverse network audience," Atherton said. "I think our broadcasts will reflect the interest level of our fans and sponsors as well as a premium partner like CBS Sports."
Beginning with coordinating producer Suzanne Smith, CBS Sports' broadcast team is comprised of some of the top talent in the industry. Veteran motorsports broadcaster Greg Creamer will handle the play-by-play role, while his sidekick in the booth will be analyst Calvin Fish.
"I'm pumped," proclaimed Creamer, who will be making his CBS debut at Houston. "We have a new venue coming up in Houston, and running on a street course at night in Houston is going to be spectacular."
Ralph Sheheen and famed Indy car driver Danny Sullivan will alternate reporter duties on a three-reporter team that also includes Brian Till and Heather Cox - the team's lead feature/pit reporter. "I think she'll be a great addition," Creamer said of Cox. "The work that she's done in the past has impressed me."
A former professional volleyball player and member of the 1990 United States Olympic Festival team, Cox is no novice to auto racing. Her father raced formula cars professionally for a number of years and is currently racing vintage cars. "I've always wanted to cover racing," explained Cox, who as a reporter has covered the National Basketball Association (NBA), the Olympic Games and college football. "I inherited the passion and respect for the sport from my dad, and I hope I can bring that passion to my reporting."
In addition to the American Le Mans Series, the CBS Sports broadcast lineup also includes the National Football League (NFL), Southeastern Conference (SEC) college football, the NCAA national championship basketball tournament, The Masters, the PGA Championship, the PGA Tour and the College Baseball World Series.
The next round of the 2006 American Le Mans Series is the Lone Star Grand Prix, scheduled for 8 p.m. CDT Friday in Houston. It will be broadcast at 1 p.m. EDT Saturday on CBS Sports, the first of five straight Series events on network television. Qualifying is set for 6:15 p.m. CDT on May 11. American Le Mans Radio will have live coverage at www.americanlemans.com, which also will have IMSA Live Timing & Scoring.